Shanghai Kuyekuye Technology Co., Ltd. diseinatzailearen Shan Ling 3 Ontzi Kaxa

Shanghai Kuyekuye Technology Co., Ltd. diseinatzailearen Shan Ling 3 Ontzi Kaxa lana 2024 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

BurdinaOntziketa· 2024

Shan Ling 3 Ontzi Kaxa

diseinatzailea: Shanghai Kuyekuye Technology Co., Ltd.

Bezeroa: 361°kids

Burdinazko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Egiaztatutako Sari Irabazlea

#156355 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Shan Ling 3 Ontzi Kaxa Diseinuari Buruz

Shan Ling 3 edizio mugatuko ontzi kaxa bat da, kirol talde baten oinetakoak, arropa eta osagarriak biltzen dituena. Forma triangeluarrak ohiko kaxa laukizuzenetatik bereizten du, eta barruko elementu guztiak laun etzanda egoteko aukera ematen du. Kaxa batek 31etik 43rako oinetako neurriak hartzen ditu, eta arropa biribilkatu egiten da garraioan zimurrik ez sortzeko. Ingurumenarekiko errespetuzko materialak erabiltzen dira, eta bolumen eta pisu murriztuak material erabilera eta logistika kostuak jaisten dituzte. Grafikoek Txinako kaligrafian eta karpa arraina dragoi atea saltatzeari buruzko kondairan oinarritzen dira, arraina, atea eta ura elementu nagusi gisa erabiliz.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Shan Ling 3 Ontzi Kaxa Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Shan Ling 3 Ontzi Kaxa oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Shan Ling 3 Ontzi Kaxa zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The packaging box is different from the common rectangular design, allowing shoes, clothes, and accessories to be laid flat inside the box, not only saving packaging materials but also reducing logistics costs. A wide range of children's shoe sizes from 31 to 43, accommodating with a single design. Rolling clothes up not only solves the problem of wrinkles during the transportation, but also reduces the packaging, making it more environmental friendly.
Neurriak eta Ontziratzea: Width 480 mm x Depth 540 mm x Height 115 mm
Etiketak: Chinese elements, triangle, Environmental friendly, sportsmanship, Chinese idioms, Jump rope, limited edition
Produkzio Teknologia: The packaging is an abnormal shape and uses environmentally friendly materials, especially the three corners are difficult to handle. It is also hard to ensure uniform quality of each product and control of cost and schedule.
Diseinu Erronka: How to be more environmentally friendly is a very challeng, not only the choice of materials, but also how to design to reduce space, to fit different sizes of shoes in one design, and to reduce the packaging of clothes and accessories.

At the same time, during the production process, the processing of the corners of the triangle also increases the difficulty of manufacturing.
Ikerketa: Deeply studied traditional Chinese culture, including: idioms, traditional Chinese architecture, Chinese calligraphy, and write the theme "Jump Chinese Style" with a brush.

When studying "the carp leaping over the dragon gate", we developed an abstract symbol for the Chinese character “door" and used simple circles to represent the rapid water flow and challenges.
Inspirazioa: Design a limited edition packaging for the Chinese jump rope national team for their world championships, which contains shoes, clothes and accessories. Using traditional Chinese elements, such as the Chinese national flag, Calligraphy and idiom. Inspired by the Chinese legend of 'carp leaping over the dragon gate,' which has a strong connection with jump rope sports and also motivates people to overcome difficulties and achieve great success.
Proiektuaren Iraupena: The project started in March 2023 in Xiamen and finished in June 2023 in Beijing
Eragiketa Fluxua: 1) Objective is to design a extraordinary packaging and embody the sports spirit of perseverance and hard work

2) Market research: Consider the target group, Chinese young people aged 6 -18 years, who love and recognize Chinese traditional culture

3) Creative: Deeply explore Chinese traditional culture

4) Appearance and structural design: Abstract core shapes, colors, and patterns

5) Internal structure: consider the display of shoes, clothes, and accessories, and how to use one box to fit different sizes of shoes

6) Visual design: Referring to the story of a carp jumping over a dragon gate, extracting core elements such as fish, gate, and water

7) Make samples

8) Feedback: Collect feedback from customers, manufacturers, and consumers, including: appearance, graphic design, user experience, logistics, packaging, materials , cost , etc.

9) Production: Ensure uniform quality of each product and control of cost and schedule.
Taldekideak: Creative Director: Xusong Wang
Designer: Xiao Dong