No Excuse Gurutze Folleto by ABC Design Communication

No Excuse Gurutze Folleto by ABC Design Communication is a highly esteemed winner of the very prestigious 2025 Burdinazko Saria A' Design Award in Gizarte Diseinua Competition Category.

BurdinaGizartea· 2025

No Excuse Gurutze Folleto

by ABC Design Communication

Client: ABC Design Communication

Burdinazko Saria A' Design Award Winner in Gizartea Category

33,431

Verified Award Winner

Verify Award Status for #164278

View at A' Design Award Press Release Award Badge

Colors

The Design

About No Excuse Gurutze Folleto

Gurutze folleto diseinu hau kontzientzia sortzeko eta ekintza sustatzeko tresna indartsua eta berritzailea da. Bere formatu interaktiboa, elementu bisual ausartak eta estatistika inpaktudunak arazoaren premiantza modu eraginkorrean transmititzen dute. Erabiltzaileak maila pertsonalean inplikatuz eta partaidetza bultzatuz, kuboa aldaketarako katalizatzaile gisa jarduten du, pertsonak ahaldunduaz emakumeen segurtasunaren eta berdintasunaren aldeko defendatzaile aktibo bihurtzeko.

The Recognition

About the Burdinazko Saria A' Design Award

No Excuse Gurutze Folleto Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. No Excuse Gurutze Folleto oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. No Excuse Gurutze Folleto zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The cross brochure design against women violence goes beyond traditional formats, presenting a powerful visual and educational tool. Each page conveys impactful statistics such as ''1 in 3 women have suffered physical or sexual violence'' and ''137 women are killed by a family member daily''. The bold colours and straightforward text draw attention, while its interactive, foldable structure invites deeper exploration. This innovative design creates a strong visual statement impossible to ignore.
Dimensions & Packaging: Square Folded Cross Brochure, closed dimensions: 12,3x12,5cm, open dimensions: 37x36cm.
Tags: noexcuse, women, violence, abcdesign, brochure, awareness, social
Production Technology: The designs where created on Adobe Creative Suite (adobe photoshop & adobe illustrator). The brochure's material is paper and transparent gelatine.
Design Challenge: The challenge was to motivate individuals to join the global movement and even educate others about this critical issue. To foster a deeper connection, we personalised each recipient's tag with their name. This tactic enhanced the impact of our message and encouraged active participation in the fight against violence towards women.
Research: The concept is built on extensive research, featuring powerful statistics that highlight the global issue. Shocking facts like ''1 in 3 women worldwide have suffered physical or sexual violence'' and ''Less than 40% of women seek help'' are displayed prominently. This data-driven approach makes the content relatable, engaging, and informative, encouraging deeper reflection and understanding.
Inspiration: The square folded cross brochure against violence towards women draws its inspiration from the urgent need to raise awareness and put a stop to this global issue. Each page of the brochure unfolds to reveal powerful messages, creating a visual narrative that seamlessly combines bold imagery with meaningful advocacy. The design encourages engagement, urging individuals to reflect on and support the fight against violence.
Project Duration: The project started in July 2024 in Athens and finished in September 2024 in Athens.
Operation Flow: The brochure features interactive layers that symbolically remove violence, both physical and verbal, from a woman’s face, creating a powerful visual transformation. Additionally, it includes a wearable ribbon, allowing participants to actively join the movement against violence. This engaging design invites users to interact, making the message both personal and impactful in the fight for women's safety.
Team Members: Creative Director: Andromachi Kakava
Graphic Designer: Kornilios Nikolaidis