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Secrets and Impression Moxche Lehen funtzioa: Hotela by MAAR Arquitectura Humana

Secrets and Impression Moxche Lehen funtzioa: Hotela by MAAR Arquitectura Humana is a highly esteemed winner of the very prestigious 2025 Zilarrezko Saria A' Design Award in Arkitektura, Eraikin eta Egitura Diseinua Competition Category.


ZilarArkitektura· 2025

Secrets and Impression Moxche Lehen funtzioa: Hotela

by MAAR Arquitectura Humana

Client: Maar

Zilarrezko Saria A' Design Award Winner in Arkitektura Category

Colors

The Design

About Secrets and Impression Moxche Lehen funtzioa: Hotela

Liburuaren testua: Secrets and Impression Moxche-k luxua birdefinitzen dute Riviera Mayan, diseinu modernoa eta ondare kulturala uztartuz 140.000 metro koadrotan zehar. Proiektuak cenoteetan inspiratutako igerilekuak, teilatuko igerileku infinituak eta gizakiak egindako hondartza-igerileku bat integratzen ditu, naturaren edertasunean murgiltzea areagotuz. Tokian eskuratutako materialek eta solstizioan oinarritutako antolaketak arkitektura bere ingurunearekin lotzen dute. Ezaugarri jasangarrien artean aireztapen naturala, energia eraginkorreko sistemak eta euri-uraren kontserbazioa daude, kontzientzia ekologikoaren printzipioak erakutsiz. Moxchek arkitektura eta natura harmonizatzen ditu, ostalaritzarako estandar berri bat ezarriz.

The Recognition

About the Zilarrezko Saria A' Design Award

Secrets and Impression Moxche Lehen funtzioa: Hotela Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Secrets and Impression Moxche Lehen funtzioa: Hotela erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Secrets and Impression Moxche Lehen funtzioa: Hotela jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Located in the Riviera Maya, Secrets and Impression Moxche set a benchmark in hospitality design by seamlessly blending luxury, sustainability and cultural authenticity
Spanning 140,000 Square meters, with 683 rooms and 14 restaurants this resort showcases an innovative architectural vision and meticulous design
The project combines natural elements, local materials and contemporary features to redefine the visitor experience, standing out for its commitment to the environment
Dimensions & Packaging
The project spans 140,000 square meter, featuring 683 rooms and 14 restaurants distributed across four main buildings
The triple height entrance includes Mayan stone walls and ornamental wood planks
Building B's crescent shape optimizes views, while Building C rooftop wedding gazebo adds functionality. Key features include a 500-seat theater, a spa with 31 cabins and sustainable design elements like native vegetation and large-format glass panels to maximize natural light and energy efficiency
Tags
Luxury hospitality design, sustainable architecture, Mayan cultural authenticity, Riviera Maya resort, innovative hotel design, natural materials, eco-friendly tourism, immersive guest experience, contemporary luxury, local craftsmanship
Production Technology
The design of Secrets and Impression Moxche focused on sustainability, cultural authenticity, and innovation. Local materials like Mayan stone and ornamental wood were paired with Ceppo di Grey flooring and large-format glass for seamless indoor-outdoor harmony. Spaces were aligned with the winter solstice for cultural relevance, while native vegetation enhanced privacy. Functional zoning optimized guest flow, and sustainable practices minimized environmental impact.
Design Challenge
The hardest challenge was maintaining a human scale while balancing cultural authenticity with modern luxury
Aligning the entrance with the winter solstice required precise calculations to honor Mayan traditions. Ensuring intimacy in a large-scale project demanded thoughtful design of spaces like hallways and dining areas. External factors included environmental laws, while the team blended local materials with advanced technologies to achieve a sustainable and culturally respectful design
Research
This project used qualitative research to merge luxury, sustainability and cultural authenticity
Objectives included honoring Mayan heritage and maximizing comfort. Methods involved site analysis, cultural studies and material testing. Data came from local interviews, environmental studies, and simulations
Results highlighted seamless integration of nature and modern design, emphasizing cultural alignment and eco-conscious practices, setting a new hospitality standard that inspires sustainable architecture
Inspiration
Secrets and Impression Moxche draw inspiration from the rich Mayan culture and the natural beauty of the Riviera Maya, blending luxury, sustainability, and authenticity
The entrance aligned with the winter solstice honors ancient traditions while local materials and contemporary design create a unique experience
Focused on functionality, sustainability and harmony with nature, the project redefines hospitality setting a new benchmark in architecture and design
Project Duration
The project began in 2018 in the Riviera Maya and was completed in late 2023. Located within the Corasol community, Secrets and Impression Moxche set new standards in luxury and sustainability. Its innovative design and cultural integration have been showcased in architectural and hospitality publications, establishing it as a benchmark in the industry.
Operation Flow
Secrets and Impression Moxche offer a seamless luxurious experience, blending nature, culture, and comfort. Guests enjoy hallways lined with native stone, restaurants with stunning views, private relaxation areas, a rooftop wedding gazebo, and a spa with personalized treatments. By harmonizing natural elements and modern luxury, the resort creates an immersive, unique, and welcoming experience that redefines relaxation and hospitality.
Patents
Copyrights belong to Manolo Solis and Luis Enrique Macedo, 2024.
Trademark (2024) Secrets and Impression Moxché, AMResorts.
Team Members
MAAR Arquitectura team
Master Planning Luis Enrique Macedo Ramirez
Arquitectonic Design Jonathan Soberanis Sosa
Design Alan Ricardo Tuz Cituk
Interior designer Alejandro Escudero
Masterplan coordination and Design Macedo Arquitectura
Landscape Maat Handasa
Image Credits
Photographer Manolo Solis, Secrets Moxche Exterior, 2024.
Video Credits: Videographer Luis Enrique Macedo, Secrets Moxche Promotional Video, 2024.

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