Hocking Hills Web Diseinua by Cansu Dagbagli Ferreira

Hocking Hills Web Diseinua by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 Brontzezko Saria A' Design Award in Interfaze, Elkarrekintza eta Erabiltzaile Esperientzia Diseinua Competition Category.

BrontzeInterfazea· 2025

Hocking Hills Web Diseinua

by Cansu Dagbagli Ferreira

Client: Cansu Dagbagli Ferreira

Brontzezko Saria A' Design Award Winner in Interfazea Category

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Verified Award Winner

Verify Award Status for #169553

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hocking Hills Web Diseinua

Hockinghills.com webgunearen birdiseinuak naturan egonaldietarako eta aire zabaleko jardueretarako erreserba-plataforma arrazionalizatu eta garaikide bat aurkezten du. Argitasuna eta erabilgarritasuna lehenetsiaz, eguneratutako diseinuak ikuspegi minimalista bat aurkezten du, Hocking Hills-en natura edertasuna nabarmenduz. Erabiltzaile-interfaze findu bat, nabigazio optimizatua eta 100 ikono pertsonalizatu baino gehiagoko multzoak irisgarritasuna eta funtzionaltasuna hobetzen dituzte. Emaitza esperientzia digital kohesionatu eta erakargarri bat da, bidaia-antolamendua errazten duena markaren naturarekiko, komunitaterekiko eta arazorik gabeko esploraziorekiko konpromisoari eutsiz.

The Recognition

About the Brontzezko Saria A' Design Award

Hocking Hills Web Diseinua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Hocking Hills Web Diseinua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Hocking Hills Web Diseinua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The redesign of Hockinghills.com modernizes the booking platform for nature stays and outdoor activities in Hocking Hills State Park. The project involved a complete brand refresh, UX and UI enhancements, and the creation of over 100 custom icons. The updated design improves navigation, refines the user experience, and ensures visual consistency across the platform while maintaining the brands deep connection to the local community and natural environment.
Dimensions & Packaging: Desktop and mobile screens were designed for the whole website in a responsive manner.
Tags: website, travel, outdoors, icon design, user interface
Production Technology: The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and Figma.
Design Challenge: Even though an extensive design system was created, the project requirements evolved according to the project needs and as a result of that, keeping the consistency was a challenge.
Research: According to the real user data from the existing website, user problems and needs are analysed and UX improvements are done accordingly.
Inspiration: The redesign is inspired by the need for clarity and ease of use, allowing the natural beauty of Hocking Hills to take center stage. The minimal and modern design approach removes visual clutter, creating a seamless and intuitive experience. A refined icon set enhances usability without distraction, while the structured layout and clean typography ensure effortless navigation. The result is a functional yet elegant platform that connects users to nature with simplicity and efficiency.
Project Duration: 1 year from June 2023 to June 2024
USA and France
Operation Flow: Hockinghills website is used for researching and booking accommodations, activites in Hocking Hills national park.