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Golden Era Bitxi-denda baten barnealdearen diseinua by Yun Khong Chia

Golden Era Bitxi-denda baten barnealdearen diseinua by Yun Khong Chia is a highly esteemed winner of the very prestigious 2026 Brontzezko Saria A' Design Award in Barruko Espazioa eta Erakusketa Diseinua Competition Category.


BrontzeBarrualdea· 2026

Golden Era Bitxi-denda baten barnealdearen diseinua

by Yun Khong Chia

Client: Design Gallery Sdn Bhd

Brontzezko Saria A' Design Award Winner in Barrualdea Category

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Colors

The Design

About Golden Era Bitxi-denda baten barnealdearen diseinua

Golden Era Sabah-en (Malaysia) kokatutako bitxien salmenta-galeria bat da. Diseinuaren antolamenduak museo-galerietan hartzen du inspirazioa, eta bisitariak ibilbide lasai eta egituratu batean zehar gidatzen ditu. Geruzatan antolatutako argiztapena erabiltzen da erakusleiho bakoitza nabarmentzeko eta bitxien distira areagotzeko. Materialen artean daude ijeztutako kontratxapatuzko panelak, urre-akaberadun altzairu herdoilgaitza, beirazko erakusketa-sistemak eta testura leuneko gainazalak. Zurgintza-sistema modular batek fabrikazio zehatza, instalazio erraza eta mantentze-lan errazak ahalbidetzen ditu. Zirkulazio irekia erakusketa-gune mugatuekin konbinatzen da, erosotasunaren eta segurtasunaren arteko oreka lortzeko.

The Recognition

About the Brontzezko Saria A' Design Award

Golden Era Bitxi-denda baten barnealdearen diseinua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Golden Era Bitxi-denda baten barnealdearen diseinua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Golden Era Bitxi-denda baten barnealdearen diseinua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design stands out with its gallery-inspired layout, creating a refined retail journey that highlights craftsmanship and elegance. Custom lighting enhances each display, while rich textures and premium finishes evoke luxury. The design balances openness with security, offering an intimate yet elevated shopping experience that redefines jewelry retail in Sabah. Its cultural subtlety, modern detailing, and spatial precision reflect both artistry and purpose.
Dimensions & Packaging
Constructed with a modular joinery system using laminated plywood panels, stainless steel elements in gold finish, and selected feature boards for contrast. The façade integrates lightbox signage, concealed LED strip lighting, and glass display systems to enhance product visibility. U-channel trims articulate the geometry while maintaining clean detailing. Fabrication emphasizes precision, prefabrication, and ease of installation, with coordinated electrical routing and lighting integration to ensure consistency, durability, and efficient maintenance.
Tags
Luxury retail design, jewelry store interior, modern gallery concept, bespoke lighting, Sabah design, glass, premium materials, spatial flow, cultural elegance
Production Technology
The design was developed through a user-focused approach, combining spatial zoning with sensory design techniques. High-quality materials like brushed metal, glass, and velvet textures were selected for their visual and tactile richness. Precision lighting was layered to enhance brilliance and depth. 3D modeling and iterative prototyping ensured accurate spatial flow, display ergonomics, and optimal customer experience.
Design Challenge
The biggest challenge was balancing high-end aesthetics with practical retail needs. We had to design a luxurious space that also ensured security, staff efficiency, and customer comfort. Limited space, local building codes, and material sourcing in Sabah were external hurdles. Internally, creating a modern identity while respecting cultural expectations was key. We overcame this by testing layouts, customizing materials, and refining every detail through hands-on mockups and client feedback.
Research
We focused on design research to create a truly luxurious ambiance. Our objective was to understand what makes a space feel premium, secure, and emotionally engaging. We studied high-end retail environments, customer behavior, and luxury hospitality spaces. The results revealed that understated elegance, warm lighting, and tactile materials create a lasting impression. This research led to a refined design that enhances brand perception, encourages longer visits, and sets a new benchmark for luxury retail in Sabah.
Inspiration
Inspired by the timeless allure of gold and the elegance of fine jewelry, the design aims to elevate the retail experience into one of curated sophistication. The concept draws from museum galleries and Sabah’s rich cultural artistry, merging tradition with modern luxury. Research into lighting psychology, spatial flow, and material tactility informed a design that not only showcases jewelry but tells a story of heritage, trust, and refined taste.
Project Duration
The designing of the project started in November 2024; Renovation is completed by end of April 2025.
Operation Flow
It is designed to guide customers effortlessly through the space, creating a calm and elegant journey. Lighting draws attention to each jewelry piece, while the layout encourages natural flow and close interaction. Display cases are placed for comfort and visibility, making browsing feel personal and exclusive. The design helps customers feel secure, valued, and inspired-enhancing trust and making the experience more memorable and enjoyable.
Patents
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Team Members
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Image Credits
Photographer Credits: AP Production Sabah

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