Lei Wen diseinatzailearen Cistanche Desertico Edarien Ontziratzea lana 2026 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.
BrontzeOntziketa· 2026
Cistanche Desertico Edarien Ontziratzea
diseinatzailea: Lei Wen
Bezeroa: Tocreate Brand
Brontzezko Saria A' Design Award Irabazlea Ontziketa Kategorian
Egiaztatutako Sari Irabazlea
#182731 Sariaren Egoera EgiaztatuDiseinua
Cistanche Desertico Edarien Ontziratzea Diseinuari Buruz
Cistanche Desertico cistanche deserticola peptidoarekin egindako landare-jatorriko edari baten ontzi-diseinua da. Ontzia kutxa trinko bat da, poltsa baten barruan erraz sartzen dena. Egitura arina eta modularra da, eta barruko edaria irekitze-urrats bakar baten ondoren atera daiteke. Kutxa kartoi zurizkoa da urrezko paper-estanpazioarekin, eta horrek estilo bisual minimalista eta formala indartzen du. Diseinuak tonikoen ontzi tradizionalen itxura astunetik urruntzen da eta bulegoko langile gazteen eguneroko ohiturei erantzuten die.
Aintzatespena
Brontzezko Saria A' Design Award Sariari Buruz
Cistanche Desertico Edarien Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Cistanche Desertico Edarien Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Cistanche Desertico Edarien Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- This project focuses on the "Zhuangben" brand of Cistanche deserticola peptide plant-based beverages under Dong-E-E-Jiao, targeting modern office workers and creating a functional and aesthetically pleasing energizing tonic. Structurally, it adopts a portable, compact box design, aiming to be a "magic little black box in young people's bags," with a lightweight, modular design enhancing the on-the-go energy capsule experience. The overall minimalist style breaks away from the traditional heavy image of tonics, achieving a fusion of traditional tonic wisdom with contemporary youthful aesthetics and efficient lifestyles, injecting youthful and international vitality into the brand.
- Neurriak eta Ontziratzea
- 230*158*145毫米
- Etiketak
- Big health brands, plant-based beverages, packaging design
- Produkzio Teknologia
- White cardboard box with gold foil stamping.
- Diseinu Erronka
- How to create a brand super symbol, form differentiated brand assets, and increase product sales on e-commerce platforms.
- Ikerketa
- 1. Research Objective: To help desert Cistanche deserticola herbal products penetrate the youth market.
2. Methodology: First, market demand was surveyed, then product characteristics were considered in the design, and finally, the design effect was verified. The entire process revolved around "user appeal, practicality, and distinctiveness."
3. Research Conclusion: The black and gold color scheme and portable, compact packaging design were well-received by 85% of participants, and 90% believed that its portability met daily needs and allowed for quick identification of the product's core selling points.
4. Insights and Impact: Young people prefer simple, high-end, and portable packaging for health supplements. Abandoning traditional, heavy packaging is key to attracting this demographic. Commercially, this helps enhance the product's market competitiveness; socially, it makes traditional herbal supplements more relevant to young people's lives; and in terms of design, it provides a "youthful + practical" reference for similar plant-based beverage packaging. - Inspirazioa
- Inspired by the youthful consumer trend of "light nourishment, anytime supplementation, and high efficiency," the design centers on a black and gold aesthetic, minimalist design, and portable structure to create a "capsule" that can be carried anywhere. Through youthful visual language, clear functional symbols, and modular structural innovation, traditional nourishment is truly integrated into daily life, achieving the dual value of cultural heritage and brand rejuvenation.
- Proiektuaren Iraupena
- The project will be launched in 2025 and enter the production and sales phase.
- Eragiketa Fluxua
- This desert Cistanche deserticola plant beverage is very easy to use. Simply open the outer box to take out the portable drink, making it convenient to carry and drink without any complicated steps. Its appearance remains unchanged; the core design is fixed, with only two simple interactions: opening and closing. Just pick it up to use and put it down to store.
- Patenteak
- donge ejiao
- Taldekideak
- LEO
Babestua
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Lotutako Diseinuak
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