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Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan by Yana Grishchuk

Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan by Yana Grishchuk is a highly esteemed winner of the very prestigious 2026 Brontzezko Saria A' Design Award in Publizitate, Marketing eta Komunikazio Diseinua Competition Category.


BrontzePublizitatea· 2026

Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan

by Yana Grishchuk

Client: Delicate Matter LLC

Brontzezko Saria A' Design Award Winner in Publizitatea Category

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The Design

About Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan

Liburuaren Testua: Proiektu hau Angelino's kafearen izaera hizkuntza bisual laburra eta erakargarria erabiliz komunikatzeko sortutako iragarki digital animatuen sorta bat da. Diseinuak konposizio garbia, mugimendu bizia eta produktuaren azpimarratze argia uztartzen ditu, ikuslearen arreta ikustaldiaren lehen segundoetan bereganatzeko. Erritmo azkarreko ingurune digitaletarako garatuak, iragarkiek eraginkortasun komertziala eta tonu bero eta hurbila orekatzen dituzte. Emaitza publizitate sistema malgua da, bisualki bizia eta hainbat produktu eta kanpainaren beharretara egokigarria.

The Recognition

About the Brontzezko Saria A' Design Award

Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Angelino's Coffee Ads Oinarrizko Funtzioa: Publizitatea sare sozialetan beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A series of animated ads that bring Angelino’s coffee to life with a clean, playful style.

Designed to be fun and engaging, these ads capture attention in just a few seconds while keeping the brand’s warm, approachable personality front and center.
Dimensions & Packaging
Multi-format animated digital assets developed for paid advertising ecosystems. Designed for mobile-first consumption, lightweight playback, and platform adaptability.
Tags
animated ads, paid media design, coffee advertising, digital campaign design, ecommerce marketing, social media advertising, brand communication
Production Technology
The project was realized as a series of short-form motion assets for digital paid advertising. Production involved concept development, performance-oriented creative strategy, layout design, typography, product compositing, and lightweight animation for platform adaptability. The methodology prioritized rapid visual communication, strong hierarchy, brand consistency, and scalable asset variation for multiple placements, audiences, and campaign objectives.
Design Challenge
The creative challenge was to develop high-performing paid ads for a crowded digital marketplace while preserving Angelino’s Coffee’s approachable and inviting brand character. The work needed to respond to short attention spans, multiple format requirements, and the commercial pressure of performance marketing. The solution relied on concise storytelling, disciplined hierarchy, and lightweight animation to create ads that are both engaging and strategically effective.
Research
This project grew out of research into how people respond to product advertising in crowded digital environments. I studied the balance between clarity, movement, and personality in short-form ads, with particular attention to how warmth and simplicity can increase engagement. These insights guided the creation of a playful but disciplined visual system that makes the brand more distinctive and approachable.
Inspiration
This project was inspired by the desire to translate Angelino’s Coffee’s warm, welcoming personality into a concise digital advertising format. The concept emerged from the intersection of brand storytelling and performance marketing, how to capture attention instantly while maintaining visual clarity and emotional appeal. The creative direction was led by research into short-form ad behavior, ecommerce communication, and the importance of making everyday products feel engaging and memorable.
Project Duration
The project started in April 2025 in Los Angeles and finished in November 2025 in Las Vegas.
Operation Flow
The ads work through quick, easy-to-follow visual sequences. Motion introduces the product, highlights key details, and guides attention without overwhelming the viewer. This helps the message land quickly in fast-moving digital spaces, creating stronger engagement, better clarity, and a more memorable impression.
Team Members
Lead Designer: Yana Grishchuk
Brand Manager: Brooke Fryer-Minton

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