Ladan Zadfar and Mohammad Farshad diseinatzailearen X alarm Zigarro Iragazkia

Ladan Zadfar and Mohammad Farshad diseinatzailearen X alarm Zigarro Iragazkia lana 2017 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Gizarte Diseinua Lehiaketa Kategorian.

ZilarGizartea· 2017

X alarm Zigarro Iragazkia

diseinatzailea: Ladan Zadfar and Mohammad Farshad

Bezeroa: Creator studio

Zilarrezko Saria A' Design Award Irabazlea Gizartea Kategorian

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Egiaztatutako Sari Irabazlea

#44930 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

X alarm Zigarro Iragazkia Diseinuari Buruz

X alarma, erretzaileentzako alarma da beraiek egiten ari diren bitartean ohartzen ari direla. Diseinu hau zigarro iragazkien belaunaldi berria da. Diseinu hau erretzeari aurre egiteko iragarki garestien ordezko ona izan daiteke eta erretzaileen adimenetan eragin handiagoa du beste edozein publizitate negatibo baino. Egitura oso sinplea du, iragazkiak zirriborroaren eremu negatiboa estaltzen duen tinta ikusezin batekin zigilatuta daude. Puff bakoitzarekin zirriborroa argiago agertuko da eta, beraz, puff bakoitzarekin zure bihotza ilundu egingo zaizu eta zer gertatzen ari zaren jakingo duzu.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

X alarm Zigarro Iragazkia Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. X alarm Zigarro Iragazkia erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. X alarm Zigarro Iragazkia jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: X alarm looks like any other regular filter at first, but when you start smoking, each puff makes a sketch visible on the top part of filter, it is designed in a way that the negative area of the sketch will be covered with a colorless ink (sketches such as a heart, a lung, male and female signs and so many other things that smoking affects). It may seem so simple but what we aimed is the minds of smokers .
Neurriak eta Ontziratzea: Our design is meant to be the exact size of the surface of any cigarette filter brands .
Etiketak: warning, cigarette filter, life, health, Cancer, Lungs, environment, smoke, tobacco, X alarm
Produkzio Teknologia: This design can be done just by adding a step to the production line of the company.Cigarettes will be stamped with a colorless ink. This ink will cover the negative area of sketch so we actually cover the air holes and smoke won't pass through them, smoke will be led into sketch area. That will make the sketch clearer with each puff. The machine that does the stamping has several heads, each head has a different sketch.So smokers will see a different sketch each time they light up a cigarette.
Diseinu Erronka: The difficult part of creating this design was to think of the best way to remind smokers what they are doing to themselves . Our intention was to tell our massage in a way that the smokers would not be able to condone the fact we were trying to tell .So we decided to work on cigarette filters , the next step was to show the smokers what they were doing with their body with each puff . With this idea we will be able to remind smokers what they are doing while they are doing it.
Ikerketa: We did a major research on cigarettes and smoking habits .Cigarette and tobacco are known as the second cause of death in the world. It takes 6 million lives a year which means every 6 seconds a person dies because of smoking.15000000000 cigarettes are being smoked daily in the world. As we all know smoking is one of the original causes for cancer. This design has a deep mental effect on smokers, it is not expensive, it is easy to perform and it can be mass produced.
Inspirazioa: There are about 1,300,000,000 smokers in the world. Cigarette is the basis factor of non-contagious illnesses such as heart diseases, serious pulmonary infections and cancers, that these cause about 60 percent of deaths in the world. Cigarette and tobacco are known as the second cause of death! Hundreds of people die every year because of secondary smoke! We wanted to remind smokers the danger of each cigarette and its effect on their lives and other people's lives.
Proiektuaren Iraupena: This idea was contributed in World Design Impact Prize 2015.2016 in Aug 12, 2015 from Iran
Eragiketa Fluxua: These sketches will be stamped randomly and put in cigarette pockets so smokers will see a different sketch each time they light up a cigarette. This random distribution lets our massage be a new one all the time so smokers can't get used to it. We are certain that this will be very effective because these massages will be seen during the time a person smokes a cigarette and that is why it will make him think of what he is doing to his body!
Taldekideak: LADAN ZADFAR
MOHAMAD FARSHAD
Irudi Kredituak: Photographer Mohammad Farshad
illustration LADAN ZADFAR