Bennetti Eskumuturreko erlojua by Mako Design is a highly esteemed winner of the very prestigious 2020 Brontzezko Saria A' Design Award in Bitxigintza Diseinua Competition Category.
BrontzeBitxigintza· 2020
Bennetti Eskumuturreko erlojua
by Mako Design
Client: Mako Design
Brontzezko Saria A' Design Award Winner in Bitxigintza Category
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- Verified Award Winner
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The Design
About Bennetti Eskumuturreko erlojua
Bennetti iraupena eta itxura fina uztartzeko diseinatutako eskumuturreko erlojua da. Kaxak 40 mm-ko diametroa eta 12 mm-ko lodiera ditu, eta ur-erresistentzia maila 5 ATM-koa da. Diseinua eskuz egindako zirriborro azkarrekin hasi zen, xehetasun txikienak zehazteko. Ondoren, hiru dimentsioko modelo osoa sortu eta errenderizatu zen, eta kaxa 3D inprimatu zen eskumuturrean egokitasun erosoa ziurtatzeko. Mugimendua kaxaren barruan berrantolatu zen fase mekanikoan zehar. Kontzeptua hiru hilabete inguruan burutu zen.
The Recognition
About the Brontzezko Saria A' Design Award
Bennetti Eskumuturreko erlojua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Bennetti Eskumuturreko erlojua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Bennetti Eskumuturreko erlojua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Designed by MAKO and crafted from the finest materials, The Benetti Watch is a cut above its competition. MAKO developed the concept from an idea and after prototyping and assisting with 3D CAD renderings, hand sketching, concept design, digital sketching, product planning, and packaging design through to production. MAKO used elements of logo ideation, manufacturing sourcing, packaging all materials, production management and manufacturing sourcing The Bennetti Watch design as well.
- Dimensions & Packaging
- Case Diameter: 40 MM
Case Thickness: 12 MM
Water Resistance Level: 5 ATM - Tags
- watch, luxury, fashion, accessory, accessories, watches, bennetti
- Production Technology
- Quick sketch ideation helped us realize the smaller design details, while the full 3D model was designed in Solidworks and then rendered with Keyshot. Amidst the CAD phase, we had 3D printed the watch casing to ensure that it sat comfortably on the wrist as well.
- Design Challenge
- This product made its way from concept design, to a fully functional prototype, and ultimately into production. Though relatively straightforward, the majority of the challenges took place during the mechanical phase, as we were re-configuring the movement within the watch case.
- Inspiration
- The inspiration behind the Bennetti watch stems from the philosophy that a luxury watch should never have to sacrifice its durability for beauty. With this in mind, each Bennetti watch is built to be taken seriously, to stand out, compliment personal style, be a conversation piece and be overall a work of art.
- Project Duration
- The concept design took approximately three months to finish in Toronto, Canada, with respect to other existing products that were also under development
- Team Members
- Rob Colgan
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