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Xarin Ardo-etiketa by Albert Fedchenko

Xarin Ardo-etiketa by Albert Fedchenko is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Ontziketa Diseinua Competition Category.


ZilarOntziketa· 2020

Xarin Ardo-etiketa

by Albert Fedchenko

Client: AA Winery

Zilarrezko Saria A' Design Award Winner in Ontziketa Category

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The Design

About Xarin Ardo-etiketa

Xarin baserriko ardo sorta baterako sortutako etiketa multzoa da. Etiketa bakoitzak 30 x 135 milimetro neurtzen ditu, eta geometria berezia diseinu labur batekin uztartzen du. Forma alkohol-neurgailutik eta ardoa zahartzeko erabiltzen diren upel garaietatik hartua dago, eta botilaren kurbei jarraitzen die. Etiketak testuradun paperean ekoizten dira, inprimaketa flexografikoarekin eta erliebe distiratsuko bernizarekin. 100 x 330 milimetroko oparia-kutxa zurezkoa da. Helburua da salmenta-puntuetan hainbeste ardo-etiketen artean bilgarria erraz nabarmentzea.

The Recognition

About the Zilarrezko Saria A' Design Award

Xarin Ardo-etiketa Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Xarin Ardo-etiketa erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Xarin Ardo-etiketa jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The main objective was to highlight arin packaging among the variety of labels at points of sale.Therefore, the label has an unique geometry and maximally concise design.
Dimensions & Packaging
label 30 x 135 / box 100 x 330
Tags
Label, Wine, Glass bottle, laconicism, Farm product, eco
Production Technology
Textured paper, flexo printing, volume glossy varnish. Gift wrap "Reserve" is made from wood. Now we are working on manufacturing from plastic with a wooden texture.
Design Challenge
The most difficult thing was to rub through the morning after the tasting. We enjoyed the process. We accompanied the project from ideas to physical implementation in the printing office.
Research
The awesome result. The design object is very contrasted in a row of motley shelve with wine bottles. We are very proud of the work that’s been completed and the result.
Inspiration
To get such inspiration, we went to the winery and tasted the product for a long time. :)
Seriously, the geometry was removed from the alcohol meter and vertically elongated barrels for aging of wine. Which looks very harmoniously with the bends of the bottle. In all the other, a great deal of experience with packaging and materials helped.
Project Duration
January 16/2019 - March 07/2019
Operation Flow
The main objective was to highlight arin packaging among the variety of labels at points of sale. Therefore, the label has a unique geometry and the most concise design.
Team Members
Albert Fedchenko

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