Queen Turmeric Markaren Diseinua by Green Gold

Queen Turmeric Markaren Diseinua by Green Gold is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Argazkilaritza eta Argazki Manipulazio Diseinua Competition Category.

ZilarArgazkilaritza· 2020

Queen Turmeric Markaren Diseinua

by Green Gold

Client: Taiwan Green Gold Homeland Co., Ltd

Zilarrezko Saria A' Design Award Winner in Argazkilaritza Category

51,825

Verified Award Winner

Verify Award Status for #97933

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Queen Turmeric Markaren Diseinua

Diseinu hedatua erreginaren eta xake taularen kontzeptuan oinarrituta dago. Bi koloreekin beltza eta urrea, diseinua goi mailako zentzua transmititu eta irudi bisuala berriz moldatzea da. Produktuan bertan erabilitako metalezko eta urrezko lerroez gain, eszenaren elementua xakearen gerraren inpresioa ezartzeko eraikitzen da, eta eszenikoen argiztapena koordinatzeko erabiltzen dugu gerraren kea eta argia sortzeko.

The Recognition

About the Zilarrezko Saria A' Design Award

Queen Turmeric Markaren Diseinua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Queen Turmeric Markaren Diseinua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Queen Turmeric Markaren Diseinua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: GREEN GOLD is a company that serves health and women's fashion.
The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.
Dimensions & Packaging: All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
Tags: photo,gold,queen,woman,line
Production Technology: We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting
Design Challenge: When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Research: In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis
Inspiration: My inspiration comes from the colors of chess and wine.
With the contrast of black,gold and silver on the board,
gold is described as a powerful third party and gives a noble queen image.
The elements of chess war are brought into the design of the scene in.
Project Duration: 2019 June.20 start in Taipei city
2019 August.1 finsh in Taichung city
2019 August.1 display in Twgreengold website
Operation Flow: The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Team Members: Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su you Kuang
Model:Hsu Tzu Han
Makeup&Hair artist:Po Tsang Ho
Image Credits: Image #1: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #2: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #3: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #4: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #5: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.