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Exhibition Center of Nam Kwong Building مرکز نمایشگاهی by Muchuan Xu, Guanbao Ye and Qijun Lu

Exhibition Center of Nam Kwong Building مرکز نمایشگاهی by Muchuan Xu, Guanbao Ye and Qijun Lu is a highly esteemed winner of the very prestigious 2020 جایزه نقره‌ای A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.


نقرهداخلی· 2020

Exhibition Center of Nam Kwong Building مرکز نمایشگاهی

by Muchuan Xu, Guanbao Ye and Qijun Lu

Client: Guangzhou Vantree Design Co.,Ltd.

جایزه نقره‌ای A' Design Award Winner in داخلی Category

20,389

Verified Award Winner

Verify Award Status for #101043

Colors

The Design

About Exhibition Center of Nam Kwong Building مرکز نمایشگاهی

مرکز نمایشگاهی ساختمان نام کوانگ یک طراحی داخلی برای یک فضای نمایشگاهی املاک در ژوهای است. این فضا حدود ۹۵۰ مترمربع را در بر می‌گیرد و شامل نمایش ماکت شنی، بخش مذاکره و پذیرش ویژه مهمانان است. تُن‌های خاکستری آبی، روکش با طرح چوب بلوط خاکستری و رنگ‌های فلزی برنزی از طریق بافت‌ها و متریال‌های مختلف با یکدیگر ترکیب شده‌اند. گیاهان جنگلی در میان خطوط استیل ضدزنگ مشکی قرار گرفته‌اند. این طراحی به ایده جنگل عمودی اشاره دارد. هدف، ارائه مکانی آرام و سرسبز در دل یک شهر پرمشغله است.

The Recognition

About the جایزه نقره‌ای A' Design Award

Exhibition Center of Nam Kwong Building مرکز نمایشگاهی برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Exhibition Center of Nam Kwong Building مرکز نمایشگاهی انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Exhibition Center of Nam Kwong Building مرکز نمایشگاهی آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design tries to explore culture and aesthetics through the exhibition center of Hengqin Nam Kwong building in Zhuhai, and pursues the beauty of green aesthetics while pursuing the business experience of modern complex urban. Interior style, based on the experience of culture and memory’s nature atmosphere, connect personality with dynamic decoration and set up interesting space with proactive quality.
Dimensions & Packaging
About 950 square meter.
Tags
Vertical forest, Vitality, Environmentally-friendly
Production Technology
Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness.
Design Challenge
Through the design of continuous thinking hotel residence and repeated deliberation, it responds to the memory with the color inspiration brought by the nature and the texture brought by the bronze metal, and intersperses it into every detail of the 'cultural memory of vertical forest'. Memory is the continuation of color, the extension of texture and the bond of heart. It is only for the purpose of creating the impressive 'cultural memory of vertical forest'.
Research
Relaxed and comfortable negotiation area is built for business negotiation, and also for the quiet place in the hustle and bustle urban city. Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness. Metal texture runs through every corner of the space, just like 'forest cultural memory' around.
Inspiration
At the beginning, exhibition center fully considers the cultural and historical precipitation and the memory of the vertical forest, presenting an elegant indifference metropolitan style. The atmosphere is dominated by bronze metallic color and cold tones. The different levels tranquility, which is embellished by art dynamics, to be meticulously designed to implement the overall space with an atmosphere of modern urban and environmentally-friendly aesthetics.
Project Duration
The project started in August 2018 and finished in September 2019 in Zhuhai
Operation Flow
When customers come to the exhibition center, they can follow the sales staff to check the Nam Kwong project in the sand table, or they can enjoy it in the negotiation area or VIP reception.
Patents
Copyrights belong to Vantree Design
Team Members
Muchuan Xu
Guanbao Ye
Qijun Lu
Xiaofeng Li
Weicong Lei
Zebiao Lin
Guanghui Chen
Image Credits
Photographer:Zhouxi Lin

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