Hello Future غرفه نمایشگاهی by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 جایزه آهنی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.
آهنداخلی· 2020
Hello Future غرفه نمایشگاهی
Client: BD Expo S.R.L.
جایزه آهنی A' Design Award Winner in داخلی Category
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The Design
About Hello Future غرفه نمایشگاهی
فلسفه «کمتر بیشتر است» که از این نمایشگاه غرفه مدرن و مینیمال الهام گرفته است. سادگی در کنار کارکرد و ارتباط عاطفی ، مفاهیم اصلی این طرح بود. شکل آینده نگر این سازه همراه با خطوط ساده نمایشگرها از جمله طیف وسیعی از محصولات و گرافیک به نمایش گذاشته شده و کیفیت مواد و اتمام این پروژه را تعریف می کند. علاوه بر آن ، توهم دروازه متفاوت به دلیل تغییر دیدگاه عنصری است که باعث می شود این غرفه منحصر به فرد باشد.
The Recognition
About the جایزه آهنی A' Design Award
Hello Future غرفه نمایشگاهی برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Hello Future غرفه نمایشگاهی انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Hello Future غرفه نمایشگاهی به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged. - Dimensions & Packaging
- This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
- Tags
- Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
- Production Technology
- The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers. - Design Challenge
- The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
- Research
- The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
- Inspiration
- Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more". - Project Duration
- The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
- Operation Flow
- The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.
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