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Town Longquan Tower Liquor بسته بندی by Jin Tao He

Town Longquan Tower Liquor بسته بندی by Jin Tao He is a highly esteemed winner of the very prestigious 2021 جایزه برنزی A' Design Award in طراحی نسخه محدود و سفارشی Competition Category.


برنزنسخه محدود· 2021

Town Longquan Tower Liquor بسته بندی

by Jin Tao He

Client: Shantou Datianchao Brand Planning Co., Ltd.

جایزه برنزی A' Design Award Winner in نسخه محدود Category

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Verified Award Winner

Verify Award Status for #107515

Colors

The Design

About Town Longquan Tower Liquor بسته بندی

این طرح از مفهوم برج برای اجرای خلاقانه، شراب بطری شکل منحصر به فرد استفاده می کند که در یک برج قرار گرفته است، در چین "سه نفر بدون جشن" وجود دارد که در آن معنای بیش از سه، دو دوست، نوشیدن شراب زیبا نیست فردی که در بالای درب بطری در حال مراقبه می نشیند به این معنی است که شراب نه تنها برای تسکین غم و اندوه است، بلکه برای درون نگری از طریق مزه کردن شراب است.

The Recognition

About the جایزه برنزی A' Design Award

Town Longquan Tower Liquor بسته بندی برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Town Longquan Tower Liquor بسته بندی انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Town Longquan Tower Liquor بسته بندی نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
Dimensions & Packaging
no
Tags
Liquor and Spirits;Small bottle of wine
Production Technology
NO
Design Challenge
I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
Research
In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
Inspiration
Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
Project Duration
The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
Operation Flow
no
Patents
NO
Team Members
Designer:Fanggui Chen
Image Credits
NO

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