Staom Jewelry فضای داخلی بوتیک جواهرات by Rong Zeng is a highly esteemed winner of the very prestigious 2022 جایزه برنزی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.
برنزداخلی· 2022
Staom Jewelry فضای داخلی بوتیک جواهرات
by Rong Zeng
Client: Xad
جایزه برنزی A' Design Award Winner in داخلی Category
Verified Award Winner
Verify Award Status for #126531The Design
About Staom Jewelry فضای داخلی بوتیک جواهرات
استام جواهرات یک فضای داخلی بوتیک جواهرات با مساحت ۲۰۰ متر مربع و ارتفاع سقفی حدود ۳ متر است. طراحی بر پایه این ایده شکل گرفته که الماس و کیهان هر دو نماد جاودانگی هستند. بازدیدکنندگان از یک راهرو، ورودی در انتهای راهرو و ناحیه‌ای آینه‌کاری شده عبور می‌کنند، در توالی‌ای که سفری از زمین به فضا را تداعی می‌کند. در این طراحی از استیل ضدزنگ آینه‌ای، مرمر آینه‌ای سیاه، رنگ هنری سیمانی و استیل ضدزنگ کشیده‌شده استفاده شده است. انعکاس آینه‌ها و فرم‌های نامنظم حس دیوارها را کاهش داده و فضا را بی‌کران جلوه می‌دهند.
The Recognition
About the جایزه برنزی A' Design Award
Staom Jewelry فضای داخلی بوتیک جواهرات برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Staom Jewelry فضای داخلی بوتیک جواهرات انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Staom Jewelry فضای داخلی بوتیک جواهرات نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a space about the universe and jewelry.
The project is characterized by the space created by narrative space techniques and immersion experience, and is not a project according to local conditions. It is more like making a movie, from the corridor at the door, the entrance at the bottom of the aisle, and the space space reflected by the wall after turning around, is a process from the earth, to the space-time tunnel, and finally appears in space. - Dimensions & Packaging
- The project covers an area of 200 Square meters, with a floor height of about 3 meter.
- Tags
- Universe, Love, Jewelry, Retail, Narrative space
- Production Technology
- Mirror stainless steel, black mirror marble, cement art paint, drawing stainless steel
- Design Challenge
- We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling. As for the emotional space, we think that the development of the Internet now makes more and more young people stop on the mobile phone interface and almost forget the wonderful outside world. Because of the project, Party A's monthly turnover has reached an all-time high even before its opening.
- Research
- This project mainly studies the future of narrative emotional space in the business field. When we got the project at the beginning, it didn't even have a name. We designed the whole process from conception, creativity, to naming conception, and finally presented spatial narrative. The reason why it is a narrative space is that the original intention is to treat the project as a movie. The whole space sells diamonds and other jewelry. Most of the demand scenes for diamonds are related to love.
- Inspiration
- The idea of creativity comes from the understanding of diamonds. Diamonds represent eternity. In the whole world, the only one that can represent eternity is probably the universe. If we hope for love with eternity, we are just like expecting each other to be like stars in the universe, to shine and cherish each other.
In order to express the boundless vision of the universe, we try to break the space constraints and make the space appear boundless. - Project Duration
- The project started in December 2020 in JIANGYIN and finished in April 2021 in JIANGYIN.
- Operation Flow
- Among all things, only the universe can express eternity and mystery. The materials of the project are relatively simple, but the presentation of space is unconventional, trying to create a sense of the vast universe. We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling.
- Team Members
- Rong Zeng
- Image Credits
- Photographer: Shenghui
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