Live and Let Live طراحی نمایشگاهی by Inception Cultural and Creative Co., Ltd is a highly esteemed winner of the very prestigious 2022 جایزه برنزی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.
برنزداخلی· 2022
Live and Let Live طراحی نمایشگاهی
by Inception Cultural and Creative Co., Ltd
Client: Inception Cultural & Creative Co., Ltd
جایزه برنزی A' Design Award Winner in داخلی Category
Verified Award Winner
Verify Award Status for #127544The Design
About Live and Let Live طراحی نمایشگاهی
نمایشگاه «بگذار زندگی کنند» نمایشگاهی درباره حیوانات در معرض انقراض است که در فضایی به مساحت ۱۲۷ مترمربع در گوانگژو برگزار شده است. این نمایشگاه صحنه‌های زنده و پویایی از خرس‌های قطبی، میمون‌های بینی‌کوتاه، پاندا‌های قرمز، کوالاها و لک‌لک‌های کفش‌منقار را به نمایش می‌گذارد. مجسمه‌های حیوانات از مقوای بازیافتی ساخته شده‌اند. نصب‌های تعاملی، مضمون زیست‌محیطی نمایشگاه را گسترش می‌دهند. یک الاکلنگ بزرگ افراد را در یک سو و حیوانات را در سوی دیگر قرار می‌دهد و هنگامی که بازدیدکننده‌ای روی ترازوی میانی می‌ایستد، الاکلنگ به یک سمت متمایل می‌شود. هدف این نمایشگاه، افزایش آگاهی درباره از دست رفتن گونه‌های جانوری است.
The Recognition
About the جایزه برنزی A' Design Award
Live and Let Live طراحی نمایشگاهی برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Live and Let Live طراحی نمایشگاهی انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Live and Let Live طراحی نمایشگاهی نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Live and Let Live Exhibition invites the environmentalist artist Laurence Vallières to re-created lively scenes of endangered animals such as the polar bears, snub-nosed monkeys, red pandas, koalas, and shoebills. While the audiences see them as if they were thriving in their natural habitat, in real life they are already being placed behind museum glasses; as a memory, as a record, and as how the future generation would see them.
- Dimensions & Packaging
- Location: Guangzhou Taikoo Hui Site Dimension: 127 square meters
- Tags
- LIVE AND LET LIVE, Born From Nature Bond with Nature, Laurence Vallières, Taikoo Hui Guangzhou, the gone zoo
- Production Technology
- Every aspect of the Live and Let Live exhibition is designed promote environmental friendly ideas. From the concept, the chosen artist, the artworks, the interactive installations, to even the materials are all consistent with the theme. For example, Laurence Vallières, the artist invited to create for this exhibition is most known for creating large scale animal sculptures with recycled cardboards.
- Design Challenge
- The most challenging part of this project is the balance between the amount of information and entertainment; too much entertainment, the installation loses the message it tries to convey, and too much information bores the audiences. When brainstorming, Inception came up with a lot of ways in which these important information of endangered animals can be easily feed to the audiences, and was actually successful in doing so; the installation was included in multiple school trips, and there were elementary school children submitting environmental protection proposals to us after seeing the installation.
- Research
- LIVE AND LET LIVE is a commissioned installation created by Inception. Dedicated to creating both original IP and client cases, we have been working on transboundary issues related to art, entertainment, music, ad media industries. Thus, when we were commissioned by Taikoo Hui (Guangzhou) Development Company Limited under the Swire Group to create an installation in the mall, we thought of the ongoing and increasingly severe crisis of endangered animals, and decided to raise awareness on this issue. Through immersive and interactive experience, the audiences is not only fed the information, but can involve themselves completely into this topic.
- Inspiration
- At this very moment, we are experiencing the sixth extinction, and this time, human has become the meteor that is causing it. As more and more animals are being listed as endangered animals, we wish to convey a pro-environmental message to the audiences through this exhibition.
- Project Duration
- The exhibition started at 2020.06.26 and ended at 2020.08.02, it was held at Taikoo Hui Guangzhou
- Operation Flow
- There are a few interactive installations in this exhibition. The huge interactive see-saw representing the balance of nature has human and animals sitting on the opposite ends. It tilts when an audience stands on a scale in the middle.
There are also interactive technologies that allows the audience to understand each endangered animals better. - Image Credits
- All Images: Inception Cultural & Creative Co., Ltd
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