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Richard III پوستر by Jisuke Matsuda

Richard III پوستر by Jisuke Matsuda is a highly esteemed winner of the very prestigious 2022 جایزه آهنی A' Design Award in طراحی گرافیک، تصویرسازی و ارتباطات بصری Competition Category.


آهنگرافیک· 2022

Richard III پوستر

by Jisuke Matsuda

Client: Create Theatre Poster

جایزه آهنی A' Design Award Winner in گرافیک Category

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Verified Award Winner

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Colors

The Design

About Richard III پوستر

این پوستر احساسات انسانی شدیدی را به تصویر می‌کشد—ناامیدی، میل و عذاب. ریچارد سوم به‌مثابه ضدقهرمانی شیفته‌کننده ظاهر می‌شود: نجیب و در عین حال شکننده، یادآور دیوار قلعه‌ای ژاپنی که در گذر زمان فرسوده شده است. سنگ‌های پراکنده در سراسر ترکیب‌بندی، همچون تکه‌هایی از دژ و قلب شکسته‌اش به نظر می‌رسند. زمینه آبی و چاپ برجسته، جریان‌های موج‌مانندی را تداعی می‌کنند، همانند جریان‌هایی در اطراف یک صخره مرجانی که جاه‌طلبی او گویی در آن غرق شده است. تایپوگرافی نام او با این سنگ‌ها در هم تنیده است و گره پیچیده سرنوشتش را نشان می‌دهد.

The Recognition

About the جایزه آهنی A' Design Award

Richard III پوستر برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Richard III پوستر انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Richard III پوستر به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This poster shows the strong emotions of human beings. Richard III is a fascinating villain. He is noble, like a Japanese castle made of stones on the foundation. But he is also fragile. The background of the piled stones is the image of the seabed, and it undulates like a coral reef. His ambitions have sunk. And the characters of Richard III and Shakespeare express typography in an entwined manner like algae and seaweed.
Dimensions & Packaging
728mm x 1030mm
vertical
Tags
poster, theatre, theater, Shakespeare, play, stage
Production Technology
Offset printing
Embossing Effect
Design Challenge
It is a work that has been visualized innumerably so far. In order to revive it as a fresh work that I have never seen, it was necessary to deeply interpret the work itself. However, the original text was a non-native language and had some difficulties. On the technical side, it was necessary to create a delicate embossing effect in order to add depth to the work. For that reason, the print plate is divided into multiple parts.
Research
This project is part of an academic study of Shakespeare's classical drama. Even today, the goal is to reinterpret the works of the most influential playwrights in line with the times. Both the original English and the Japanese translation are used for the research. It is the role of this poster to visually show the new charm, and it is required to be modern and novel in color and composition. As typography, both English and Japanese used in the research are fused.
Inspiration
Shakespeare's play still excites, saddens and impresses us. When reading and looking at his play, we are not facing a difficult classics. His work is full of the fundamental human truth. In his plays, strong emotion and love who we forget is overflow. This series is an attempt to reconstruct that secret with contemporary posters.
Project Duration
This work is one of Shakespeare's series, which started in Tokyo (Japan) in 2015 and continues as now. Especially This poster was constructed for the creation of the series "Love and emotion" announced in 2020.
Operation Flow
Although it is a poster for domestic events, it has been introduced all over the world and has a strong presence through the participation exhibitions of many international competitions.
Patents
Created by Jisuke Matsuda
Image Credits
Image #1 : Jisuke Matsuda, Optional Image #1 : Jisuke Matsuda, Optional Image #2 : Jisuke Matsuda, Optional Image #3 : Jisuke Matsuda, Optional Image #4 : Jisuke Matsuda

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