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Angle طراحی داخلی بوتیک مد by Shanchuk Design

Angle طراحی داخلی بوتیک مد by Shanchuk Design is a highly esteemed winner of the very prestigious 2022 جایزه برنزی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.


برنزداخلی· 2022

Angle طراحی داخلی بوتیک مد

by Shanchuk Design

Client: SHANCHUK Design

جایزه برنزی A' Design Award Winner in داخلی Category

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Verified Award Winner

Verify Award Status for #134840

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The Design

About Angle طراحی داخلی بوتیک مد

آنگل یک بوتیک مد چند برند واقع در شنژن چین است. این فروشگاه مساحتی معادل ۲۱۸ متر مربع دارد و به صورت یک فضای باز با تفکیک‌بندی اندک طراحی شده است. ستون‌های مرکزی با قفسه‌های استیل ضدزنگ پوشانده شده‌اند که همچنین به عنوان واحدهای نمایش محصول عمل می‌کنند. اتاق‌های پرو از بلوک‌های آینه‌ای بهره می‌برند و بخش صندوق به شکل بلوکی نشانده‌شده طراحی شده که پیشخوانی با بافت طبیعی و گرم دارد. پنجره‌های کف تا سقف نور روز را به داخل هدایت می‌کنند، در حالی که یک نورافکن سقفی بیضی‌شکل با قابلیت تنظیم روشنایی به همراه اسپات‌لایت‌ها محصولات را روشن می‌سازند. فرم‌های منحنی فضایی نرم و راحت برای مشتریان ایجاد می‌کنند.

The Recognition

About the جایزه برنزی A' Design Award

Angle طراحی داخلی بوتیک مد برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Angle طراحی داخلی بوتیک مد انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Angle طراحی داخلی بوتیک مد نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Formation of customers is a part of the space; therefore the project rebuilds the relations between customers, foot traffic, products, and displays. The design team hope that it will construct a wonderful natural physical state here. The quality of softness and strength, blocks of comfort and neatness, curves of gentleness and delicateness, will bring changeable and interactive feelings and visions to customers with every movement.
Dimensions & Packaging
Gross built area: 218 sqm;
Type: Boutique;
Main materials: Stainless steel, Wood, Veneer, Art paint, Tile
Tags
SHANCHUK DESIGN, Multi-brand store, High-end fashion shop, Stylish boutique, Artistic life
Production Technology
As the visual center of the entire space, the middle columns were wrapped into the stainless steel rack for parts of display function. A few steps forward, there are fitting rooms with mirror block devices. The cashier area is presented in the form of an inlaid block. The stainless steel material envelops the entire volume and the cashier counter is composed of warm and natural texture, which conveys the attributes of high-end fashion as a whole.
Design Challenge
Challenges of the project: In fact for the design team, they are not just interior designers who solve many technical problems in practical terms. For example, how a large number of curved design elements can be better presented in actual technology. More importantly, the design team are also "atmosphere" designers. The design team hope that the space is in line with the characteristics of women. Therefore, female consumers can be embraced with warmth and comfort when they enter this space. The design team understand it as "Psychological Design".
Research
There are floor-to-ceiling windows with in the store, which brings in a considerable amount of natural light. Besides, the design team designed an oval horizon ceiling light with adjustable brightness. The horizon ceiling light resembles the shape of angel eyes, allowing the light to cover the space. At the same time, the design team have matched spotlights to provide the focused display lighting for the products, where customers can choose the specific items as well as feel the natural and comfortable light environment.
Inspiration
Angle is one of the most iconic high-end multi-brand stores in Shenzhen, China. Angle means "aspects and degrees", which symbolizes as its name - a collection of individuals with sharp outlines. As the second store of Angle, this project is located in Overseas Chinese Town, Nanshan District, Shenzhen, China. Through diversified styling, Angle connects fashion with life, explores art with life, and creates a diversified lifestyle and artistic expression.
Project Duration
Started in March 2021;
Finished in October 2021;
Location: OCT PARK, Nanshan District, Shenzhen, China
Operation Flow
The design team hope that customers will immerse in an interactive and living space. All the people, creations and the indoor space consist in a unique picture, a beautiful verse, and a glorious symphony. Customers enter, move, and leave around the products, to feel the living style in ANGLE. Based on the assumptions above, the design team did not set much division, but kept the whole space integrated with the form of construction to create a sense of heaven and earth.
Team Members
Company: SHANCHUK DESIGN;
Main designer: Christian Leung;
Designer: Zoe Jiang;
Image Credits
Vincent Lin / SHANCHUK DESIGN

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