Are We مجموعه لباس زنانه by Jasmine Au is a highly esteemed winner of the very prestigious 2022 جایزه آهنی A' Design Award in طراحی مد، پوشاک و لباس Competition Category.
آهنمد· 2022
Are We مجموعه لباس زنانه
by Jasmine Au
Client: Ja-Jmi
جایزه آهنی A' Design Award Winner in مد Category
Verified Award Winner
Verify Award Status for #139165The Design
About Are We مجموعه لباس زنانه
آیا ما هستیم مجموعه‌ای از لباس‌های زنانه است که برای افزایش آگاهی نسبت به آسیب‌هایی که انسان‌ها به دنیای دریایی وارد می‌کنند، طراحی شده است. این طراحی زیبایی سیستم‌های مرجانی و امواج اقیانوس را به نمایش می‌گذارد. پارچه ارگانزای سبک و ابریشم‌گونه در لایه‌های متعدد به کار رفته تا فرم‌های موج‌دار و جاری بر روی پایه‌ای نرم از تور شکل بگیرد. هر یک از تزئینات مرجانی‌شکل به‌صورت دستی طراحی و دوخته شده‌اند و لباس اصلی حدود ۳۰۰ عدد از این جزئیات را در بر دارد. سیلوئت‌های آزاد و اتصالات لایه‌لایه، حرکتی نرم و پر به این مجموعه می‌بخشند. هدف این مجموعه، ترغیب مردم به حفاظت از اقیانوس‌هاست.
The Recognition
About the جایزه آهنی A' Design Award
Are We مجموعه لباس زنانه برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Are We مجموعه لباس زنانه انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Are We مجموعه لباس زنانه به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- ARE WE is a collection to create awareness on the damages made by human towards the marine world and inspired through an article, highlighted a past experiment, Biosphere2 failed due to eco-balance and proved impossible to build an EARTH. Designs highlighted on the beauty of nature with the blending of coral system and wave onto garment. Each handmade coral structured detail is originally created through development. The masterpiece has about 300 pieces of detailed handmade coral attached.
- Dimensions & Packaging
- Ready-to-wear garment with fully lightweight fabric, including silk-textured shinny fabric, gradient coloured organza and soft netting fabric. Main silhouettes drafted with loose fit and layering attachment applied as well as hand-crafted detailing.
- Tags
- Ocean, 0712, Mini Collection, Love Ocean, Save the Planet, Marine World, Sea Life, Flow, Movement
- Production Technology
- Made of lightweight silky organza to create the flow flares with the multiple layering inserted. Layers attached with neat workmanship and gentle handling on soft base netting. The hand-crafted coral-like ornament is innovated and transform from hardness to softness creations. With the detailed handcrafting, ornaments was hand-stitched one by one.
- Design Challenge
- A past biological experiment that strongly reflecting that human impossible to build 2nd earth. Designer then blended a link to nature, highlight that ocean as the great contributors of oxygen to the planet and coral reef recorded as the largest habitat for smaller marine living organism to live. With abstraction of finding and developing elements enriched the ideas and stimulated new creation of coral-inspired ornament in detail handcrafted.
- Research
- The use of WabiSabi to reflect the sense of naturally imperfection. Andres Juniper said that, If an object or expression can bring about, within us, a sense of serene melancholy and spiritual longing, then that object could be said to be WabiSabi. In design, the concept of Wabi Sabi can also be adopted, By slowing down our design processes and embracing the incomplete and imperfection which able to achieve entirely new level of beauty. The garment carry more meaning as they are unique and share a story as well as invite customers to add to that story.
- Inspiration
- Are We, by questioning ourselves, are the most intelligent group, HUMAN, the actual pest to this planet. With the initial researched on Biosphere2, a past experiment, American Earth System science research facility. It announced the failure due to the loss control of eco-balance within the enclosed ecological system which aimed to build a second Earth. Designer link it with marine world to reflect, intelligence is to protect not destroy, through the highlights on its beauty and contribution.
- Project Duration
- The project (Mini Collection Module, Raffles University) started at May 2021 in Johor Bahru, Malaysia and finished in August 2021. It is presented as the fashion showcase of Raffles Student through Facebook live.
- Operation Flow
- Designer decided to highlight on the beauty of nature instead of keep telling people their mistakes. Realising the beauty will make people more willing to accept the current pollution that had been made by themselves and as a reminder to protect and save the planet. The ideas of highlights marine as the main focus point as it build the majority of planet area and contributed as the oxygen generators to most of the organisms which would known as valued contributors and coral reef act as the habitat for most of the smaller sized organism in the sea.
- Image Credits
- Main Image: Photographer Katharine Chai, Hug the Ocean, 2021.
Optional Image #1: Photographer Katharine Chai, Hug the Ocean, 2021.
Optional Image #2: Photographer Katharine Chai, Wave Hug, 2021.
Optional Image #3: Photographer Katharine Chai, Coral in the Wave, 2021.
Optional Image #4: Photographer Katharine Chai, Feel the Coral and Wave, 2021.
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