Fresh اپلیکیشن موبایل by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 جایزه آهنی A' Design Award in طراحی محصولات پایدار، پروژه‌ها و طراحی سبز Competition Category.
آهنمحصول پایدار· 2022
Fresh اپلیکیشن موبایل
by Deyin Zhang
Client: Zhejiang University
جایزه آهنی A' Design Award Winner in محصول پایدار Category
Verified Award Winner
Verify Award Status for #139753The Design
About Fresh اپلیکیشن موبایل
فرش یک اپلیکیشن موبایل است که برای کاهش هدررفت مواد غذایی در خانه طراحی شده است. فرش فهرست‌های خرید سوپرمارکت را اسکن می‌کند تا مواد غذایی خریداری‌شده را ثبت کند و کاربران می‌توانند اقلام را به صفحه یخچال مجازی اضافه کنند. این اپلیکیشن ماندگاری هر قلم را پیگیری می‌کند و محصولات را بر اساس تازگی باقی‌مانده با کادرهای هشدار سبز، زرد و قرمز مشخص می‌کند. یادآوری‌ها به کاربران کمک می‌کند تا مواد غذایی را پیش از فاسد شدن مصرف کنند. فرش همچنین گزارش‌های هفتگی هدررفت مواد غذایی و آمار تجمعی ارائه می‌دهد که مصرف پایدار را تشویق می‌کند. این اپلیکیشن برای iOS و Android در دسترس است.
The Recognition
About the جایزه آهنی A' Design Award
Fresh اپلیکیشن موبایل برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Fresh اپلیکیشن موبایل انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Fresh اپلیکیشن موبایل به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
- Dimensions & Packaging
- Launched on IOS and Android
- Tags
- refrigerator assistant, app, sustainable consumption, reduce food waste
- Production Technology
- People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
- Design Challenge
- When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
- Research
- With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
- Inspiration
- It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
- Project Duration
- This project started in January 2022 in Hangzhou, China, and it is still under developing.
- Operation Flow
- First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
- Team Members
- Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo
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