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Synchron ساعت رومیزی by Farzan Shamasblou

Synchron ساعت رومیزی by Farzan Shamasblou is a highly esteemed winner of the very prestigious 2023 جایزه برنزی A' Design Award in طراحی لوازم خانه Competition Category.


برنزلوازم خانه· 2023

Synchron ساعت رومیزی

by Farzan Shamasblou

Client: Pratic Studio

جایزه برنزی A' Design Award Winner in لوازم خانه Category

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Verified Award Winner

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Colors

The Design

About Synchron ساعت رومیزی

Synchron یک ساعت آنالوگ جهانی است که زمان رسمی کشورهای مختلف را به طور همزمان نمایش می دهد. برخلاف ساعت‌های دیجیتال، این ساعت رومیزی تصویری یکسان را در همه مکان‌ها نمایش می‌دهد، یعنی درک مکانیکی زمان را با درک دلخواه خود در تضاد قرار می‌دهد. این مفهوم در مورد رویارویی مشکل‌ساز با زمان است و از منظری انتقادی گرفته شده است که ساعت را به عنوان نمادی از کار در عصر دیجیتال می‌شناسد. نوعی زیبایی شناسی در اجرا که در عصر حاضر به عنوان یک شیء تزیینی بیهوده تلقی می شود که انتظار می رود پیوسته کار کند.

The Recognition

About the جایزه برنزی A' Design Award

Synchron ساعت رومیزی برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Synchron ساعت رومیزی انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Synchron ساعت رومیزی نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Synchron is a universal analog clock that displays the official time of 27 different countries simultaneously. Unlike digital clocks, this desk clock displays a similar situation in all time zones, ie, it contrasts the mechanical understanding of time with its arbitrary understanding. Time zones can also be customized based on the user's desired locations.
Dimensions & Packaging
Product: 90 mm x 130 mm x 80 mm
Packaging: 115 mm x 155 mm x 85 mm
Tags
world clock, analog clock, concrete clock, dst switch, desk clock
Production Technology
The frame of the clock is made of polypropylene fiber reinforced concrete fabricated by manual molding method and the discs have various models with different materials, includes aluminum and coated PVC sheet cut and engraved by CNC. This clock also uses a simple movement mechanism.
Design Challenge
The most important challenge was changing the DST status. So, there are two daylight saving and standard time sides for the hour disk. On the daylight saving time side, the time differences between the places (daylight saving time in the Northern Hemisphere) and other places have been applied.
Research
The concept of Synchron is taken from a theoretical perspective that recognizes the analog clock as a symbol of labor in the digital age. As digital displays embedded in everyday objects constantly remind us about the importance of time, analog clocks are more or less useless, and also they are decorative objects that can only be expected to work continuously. Synchron tries to answer the question of how a design focused on mechanical performance can institutionalize an anti-design approach.
Inspiration
Unconventional statement of time besides normal functionality; that is to say, Problematic confrontation with time is the main idea of this decorative clock. A type of aesthetic in performance, that in the present age is considered as an object possessing a formal and decorative perspective.
Project Duration
The design project started in November 2018 and finished in December 2019 in Tehran, IRAN.
Operation Flow
In this clock, two discs are used instead of the usual hour hands such that each of the half-lines represents the hour hand of the place whose name is engraved on the top of that line, and the small line on the small disk is the minute-hand. Some hour hands lines lead to a circle sign which indicates that, in contrast to other locations, the minute-hand of the location is a small circle on a small disk.
Image Credits
Image #1: Photographer Hamed Fakharan, 2022.
Image #2: Photographer Hamed Fakharan, 2022.
Image #3: Photographer Hamed Fakharan, 2022.
Image #4: Photographer Pegah Safa, 2022.
Image #5: Photographer Hamed Fakharan, 2022.

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