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Flatiron چراغ by Mr Smith Studio

Flatiron چراغ by Mr Smith Studio is a highly esteemed winner of the very prestigious 2024 جایزه طلایی A' Design Award in طراحی محصولات و لوازم روشنایی Competition Category.


طلاروشنایی· 2024

Flatiron چراغ

by Mr Smith Studio

Client: Egle

جایزه طلایی A' Design Award Winner in روشنایی Category

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Verified Award Winner

Verify Award Status for #152608

Colors

The Design

About Flatiron چراغ

آشیل کاستیلیونی معتقد بود که طراح باید حذف کند، حذف کند، حذف کند و در نهایت به جنبه محوری طراحی دست یابد. برونو موناری همواره می‌گفت پیچیده کردن امور آسان است، اما ساده‌سازی آن‌ها بسیار دشوار است. فلتایرون از تلفیق این دو مرجع به وجود آمده است. منبع نوری محصور شده در بدنه‌ای ساخته شده از یک ورق فلزی ساده با تنها یک چین. حداقل عناصر ممکن برای محصولی با برجستگی بالا، مجموعه‌ای از چراغ‌ها که با طراحی‌ای به همان اندازه اساسی و مؤثر مشخص می‌شوند.

The Recognition

About the جایزه طلایی A' Design Award

Flatiron چراغ برنده جایزه طلایی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های درجه یک، شگفت‌انگیز و برجسته اعطا می‌شود. برندگان طلا آفرینش‌هایی بسیار نوآورانه، دوراندیش و خیره‌کننده‌اند که نبوغ، خرد و مهارت طراحان خود را بازمی‌تابانند. از Flatiron چراغ انتظار می‌رود اختراعی بسیار ستوده، روندساز و ماندگار باشد که ارزشی بی‌سابقه عرضه می‌کند. این طراحی برنده جایزه طلایی A' Design Award پروژه‌ای خیره‌کننده و ارجمند است که سود فراوان می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Flatiron چراغ احساسات شدید میل را پدید می‌آورد، شور را برمی‌انگیزد، خلاقیت را تشویق می‌کند و ما را شیفته می‌سازد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Flatiron is a collection of lamps characterized by a structure that is as essential as it is of great visual impact. A laser-cut metal sheet with a single fold, this is enough to have a product with great prominence.
Dimensions & Packaging
Width 350mm x Depth 200mm x Height 1900mm
Tags
Lighting, lighting design, design, winner, italian design, egle, floorlamp, lamp
Production Technology
Lasercut metal sheet with a single fold for the structure. Dimmerable LED strip as a light source.
Design Challenge
Bruno Munari once said that to complicate things is easy, while to simplify things is very hard. Achille Castiglioni was convinced that the designer should delete, delete, delete and at the end find the core aspect of the design. Flatiron comes from the combination of this two references. A simple metal sheet with just one fold that encases the light source. The challenge has been to reduce the project to the minimum amount of elements.
Research
Starting from a deep research on floor lamps, we focused then on understanding which could be the right kind of light source. Because the aim of this product is not to be a technical lamp, but to be an decorative ambient lamp, the diffused light is the right choice and the shape of the structure itself orientates the beam. We invested a lot of time in the selection of the right light source because we wanted it to be warm and dimmerable.
Inspiration
The combination of the world of origami and the world of architecture is what is at the base of Flatiron family.
The name itself has two meaning. First is a reference to the famous building in Manhattan with a triangular shape. Than explains how it is made, starting from a simple flat sheet of iron.
Project Duration
Development of the project took 4 months and took place in Milan
Operation Flow
Simply plug the lamp, press the dimmer and you can turn on or off the lamp and dimm the intensity of light
Patents
Patented 2023
Team Members
MrSmith Studio
Image Credits
MrSmith Studio

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