Taishun Design Competition هویت بصری رویداد by Zhejiang Gongshang University is a highly esteemed winner of the very prestigious 2024 جایزه نقره‌ای A' Design Award in طراحی گرافیک، تصویرسازی و ارتباطات بصری Competition Category.
نقرهگرافیک· 2024
Taishun Design Competition هویت بصری رویداد
by Zhejiang Gongshang University
Client: Taishun County People's Government
جایزه نقره‌ای A' Design Award Winner in گرافیک Category
Verified Award Winner
Verify Award Status for #152934The Design
About Taishun Design Competition هویت بصری رویداد
مسابقه طراحی تایشون هویتی بصری است که برای یک مسابقه طراحی فرهنگی و خلاقانه در شهرستان تایشون خلق شده است. این طراحی از دینگ‌بو، پلی از سنگ‌های پله‌ای که مردم محلی برای عبور از رودخانه‌های فراوان منطقه از آن استفاده می‌کنند، الهام گرفته است. چندین مجموعه از خطوط سه‌بعدی امتدادیافته، ترکیب‌بندی را شکل می‌دهند و نمادهای بصری تایشون مانند کوه‌ها، پل‌ها و رقص اژدها را در خود جای داده‌اند. طیف رنگی از سبز به سفید، رنگ‌های شهر را بازتاب می‌دهد. این هویت بصری تصویری مدرن از تایشون ارائه می‌دهد و هدف آن جذب دانشجویان و طراحان است.
The Recognition
About the جایزه نقره‌ای A' Design Award
Taishun Design Competition هویت بصری رویداد برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Taishun Design Competition هویت بصری رویداد انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Taishun Design Competition هویت بصری رویداد آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The composition is formed by several sets of extended 3D lines, and it incorporates the visual symbols of Taishun, such as mountains, bridges and dragon dances. These symbols are vividly merged into the lines, creating a brand-new landscape painting of Taishun. We aim to attract attention from college students and designers through this design, and encourage them to participate in the competition. We hope that our design can transform this competition into a locally iconic cultural event.
- Tags
- Main Vision， Cultural and Creative Design， Design Competition， Event Visuals
- Production Technology
- Taishun County is a beautiful city characterized by its mountains and rivers. It also has numerous architectural relics and intangible cultural heritage. In terms of color, the gradient from green to white conveys the inherent color impression of the city This design takes into account the aesthetic needs of young people, employing forms of expression and material usage that are popular among them. This ensures that visitors are provided with a satisfying visual experience.
- Design Challenge
- Chinese cities often have a long history and rich cultural heritage, but these culture still can’t satisfied the standard of modern aesthetic standards. One of the key objectives of this design project is to showcase the historical and cultural elements of Taishun City through modern techniques. The combination of graphic designs with 3D renderings represents a novel visual experiment in communicating the essence of Taishun city.
- Research
- This visual design has attracted great attention from college students. The competition received over a thousand entries from all over the country. The outstanding works from the competition were also exhibited. Additionally, several design works that serve the local community have signed cooperation agreements with local enterprises. The 2022 competition received attention from multiple media and greatly enhancing the social influence of Taishun's cultural.
- Inspiration
- This artwork is inspired by the unique bridge in Taishun called "Dingbu." Taishun is a city with numerous rivers. Local people pave a stone bridge called "Dingbu" to cross the rivers. "Dingbu" has become a unique way of transportation in Taishun. The lines composed of "Dingbu" symbolize the connection between Taishun and the outside world, as well as the connection between tradition and the future. The design with a strong visual impact concept also satisfies aesthetic needs of young people.
- Project Duration
- The project started its design phase in April 2022, was completed in September 2022, and officially launched in October 2022.
- Team Members
- Designer: Kan Zhao
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