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Shanghai New Bund Mansion مرکز تجربه by Jian Zhang

Shanghai New Bund Mansion مرکز تجربه by Jian Zhang is a highly esteemed winner of the very prestigious 2025 جایزه طلایی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.


طلاداخلی· 2025

Shanghai New Bund Mansion مرکز تجربه

by Jian Zhang

Client: Dejoy International Architects

جایزه طلایی A' Design Award Winner in داخلی Category

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The Design

About Shanghai New Bund Mansion مرکز تجربه

عمارت نیو باند شانگهای یک مرکز تجربه است که در یک منطقه مسکونی کم‌تراکم در امتداد رودخانه هوانگ‌پو قرار دارد. فضای داخلی آن ۱۲۰۰ متر مربع مساحت دارد و به دو بخش تقسیم شده است. بخش جنوبی شامل فضاهای پذیرش و نمایش است که از تجمل آرام یک هتل به سبک شانگهای الهام گرفته‌اند. بخش شمالی از مفهوم باغ روباز پیروی می‌کند و چهار اتاق نمونه را در بر می‌گیرد. یک پرده مخمل سبز، یک دیوار سنگی قوسی‌شکل، یک میز پذیرش مشکی و یک سقف آینه‌ای مسیر بازدیدکنندگان را شکل می‌دهند. این طراحی، یک ساختمان اداری با محدودیت‌های فضایی را به فضایی باز و دلپذیر تبدیل کرده است.

The Recognition

About the جایزه طلایی A' Design Award

Shanghai New Bund Mansion مرکز تجربه برنده جایزه طلایی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های درجه یک، شگفت‌انگیز و برجسته اعطا می‌شود. برندگان طلا آفرینش‌هایی بسیار نوآورانه، دوراندیش و خیره‌کننده‌اند که نبوغ، خرد و مهارت طراحان خود را بازمی‌تابانند. از Shanghai New Bund Mansion مرکز تجربه انتظار می‌رود اختراعی بسیار ستوده، روندساز و ماندگار باشد که ارزشی بی‌سابقه عرضه می‌کند. این طراحی برنده جایزه طلایی A' Design Award پروژه‌ای خیره‌کننده و ارجمند است که سود فراوان می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Shanghai New Bund Mansion مرکز تجربه احساسات شدید میل را پدید می‌آورد، شور را برمی‌انگیزد، خلاقیت را تشویق می‌کند و ما را شیفته می‌سازد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The interior design focused on crafting the Shanghai-style art experience center with an overarching design strategy, facilitating future projects developments with heritage, depth, and "inherent sophistication," ensuring this project distinguishes itself amidst other luxury residences in the region, offering unique, memorable qualities.
Dimensions & Packaging
With an area of 1200 square meters, the layout is divided into two primary zones: the south side is dedicated to reception and display areas, designed to evoke the quiet luxury of a Shanghai-style hotel, while the north side features an outdoor garden concept. This area encloses four model rooms, immersing visitors in a vibrant courtyard setting.
Tags
New Bund Mansion, Experience center, Dejoy International Architects, Shanghai, Interior Design,
Production Technology
The tour begins in the elevator hall, enveloped by a luxurious green velvet curtain. Upon entering the south side, visitors are greeted by a sophisticated welcome area featuring an elegant arc-shaped stone wall, a sleek black reception desk, and twinkling starry lights. The ground is inlaid with guiding signs that direct the flow of guests, while a mirrored ceiling enhances the space, creating an illusion of height in the dimly lit environment.
Design Challenge
One of the challenges was adapting the functional space of the experience center to an office building environment. Office buildings are often enclosed spaces with core-centered layouts, limited floor heights, and restricted floor area and depth, which contrasts with the open and inviting atmosphere required for the experience center. Through various interior design strategies, the designer resolved this conflict.
Research
The elevator hall serves as a transitional link, balancing the flow of movement and anchoring the space with visual focal points at both ends of the corridor. The ceiling design, in particular, showcases innovative solutions to spatial limitations, making this project a prime example of adaptive design within a constrained environment.
Inspiration
Guided by the theme of time, the designer incorporated classic elements reminiscent of Old Shanghai, reinterpreting them with a modern sense of fashion and architectural refinement. This approach allows the space to serve as a "translation of local culture," blending traditional Shanghai charm with contemporary design.
Project Duration
Located in a new luxury residential area along the Huangpu River, the development stands as one of Shanghai's few exclusive low-density neighborhoods. It harmoniously blends ecology, parks, waterfront living, and commerce, embodying the quintessential Shanghai style.
Operation Flow
Moving through the space is like walking through a cinematic experience, engaging with friendly scaled architectural and spatial elements, and revealing a future lifestyle rooted in Shanghai’s heritage.
Team Members
Chief designer: Zhang Jian
Image Credits
TOPIA

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