New Chinese Style نقشه شهری دست‌کشیده by Pan HS, Zhong MM and Wang Xh is a highly esteemed winner of the very prestigious 2026 جایزه برنزی A' Design Award in طراحی گرافیک، تصویرسازی و ارتباطات بصری Competition Category.
برنزگرافیک· 2026
New Chinese Style نقشه شهری دست‌کشیده
by Pan HS, Zhong MM and Wang Xh
Client: School of Architecture and Design, Harbin Institute of Technology
جایزه برنزی A' Design Award Winner in گرافیک Category
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The Design
About New Chinese Style نقشه شهری دست‌کشیده
سبک نوین چینی یک نقشه شهری دست‌کشیده از شهر لانژو در چین است. این نقشه تنها مرکز استانی را به تصویر می‌کشد که رود زرد از میان آن می‌گذرد. خطوط اثر با قلم خودنویس ترسیم شده و سپس با آبرنگ روی کاغذ مخصوص رنگ‌آمیزی شده است؛ ورق پایه ابعادی برابر با ۱٫۱ در ۱٫۷ متر دارد. یک زاویه دید هوایی متحرک، الهام‌گرفته از نقاشی کلاسیک چینی، بناهای شاخص، آبراه‌ها، جاده‌ها و صحنه‌های زندگی مردمی را در قالب یک تصویر پیوسته به هم پیوند می‌دهد. محصول نهایی شامل بسته‌بندی بیرونی، نقشه و دو کارت‌پستال است.
The Recognition
About the جایزه برنزی A' Design Award
New Chinese Style نقشه شهری دست‌کشیده برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از New Chinese Style نقشه شهری دست‌کشیده انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. New Chinese Style نقشه شهری دست‌کشیده نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design represents a visual exploration that employs contemporary design language to recount the story of a Chinese city. Anchored by the spiritual core of "Golden City Lanzhou," the work takes its point of departure from a unique geographical and cultural fact: Lanzhou is the only provincial capital through which the Yellow River flows. The design transmutes the city’s historical memory, urban development, and folk customs into a readable, palpable, and "Guofeng" (Neo-Chinese style) visual narrative. Transcending the utilitarian function of a traditional map, this piece serves as a vessel to construct a cultural scroll that fuses natural landforms, urban structure, and human life, capturing the holistic temperament of a "City of the Yellow River where the ancient and modern coexist."
- Dimensions & Packaging
- Drawing specifications: the base paper for drawing: 1.1 * 1.7 meters.
- Tags
- The spatial narrative is grand, the details are richly illustrated, and the use of color is elegant and refined.
- Production Technology
- The process begins with creating the line drawing using a fountain pen (ink: Catfish brand, pen: LAMY/extra fine). Then, watercolor is applied for coloring. Based on this, the final hand-drawn map product consists of three parts: "outer packaging + hand-drawn map + 2 postcards." The material used is specialty paper.
- Design Challenge
- The entire hand-drawn map's illustration design is burdensome, taking a total of 1,200 hours to complete. There are 143 buildings and scenic spots alone, more than 100 different character shapes, and there are more flowers and trees. On the other hand, distilling and organizing these complex elements requires a profound level of creative thinking and design experience.
- Research
- In order to fully showcase Lanzhou’s urban development and the new vitality of its social folk culture, this work innovatively uses the unique loess landscape of the region as its foundation, skillfully integrating the multi-point perspective composition and ink-and-color-on-silk techniques found in the classical Chinese artwork Along the River During the Qingming Festival. By adopting a mobile viewpoint, it dynamically captures landmark architecture, waterways, roads, and folk scenes, weaving these complex elements into an elegant and cohesive humanistic picture. Presented in the popular contemporary format of a hand-drawn map, the piece offers a comprehensive portrayal of Lanzhou’s renewed image. The resulting visual narrative merges the rich earthy presence of the Loess Plateau with the delicate texture of silk painting, culminating in a expansive spatial story that transcends time and space.
- Inspiration
- Taking the expressive methods and painting styles of ancient Chinese classical art, mainly drawing inspiration from the famous Northern Song painter Zhang Zeduan's 'The Qingming Festival along the River'.
- Project Duration
- Completed Date& Duration: October 2023, Duration: approximately 6 months; Project Location: Lanzhou City, Gansu Province, China
- Operation Flow
- With the aerial perspective of "mobile point of viewing", combined with the Yellow River and urban roads passing through Lanzhou. Together, they create an intertwined spatial structure and visual guidance, showcasing the architectural sequence of Lanzhou's urban area as well as its folk culture and daily life.
- Patents
- Copyrights belong to Husheng PAN and Xiaohong WANG
- Team Members
- Husheng PAN
Mingming ZHONG
Xiaohong WANG - Image Credits
- IP and copyrights belong to Husheng Pan and Wang Xiaohong.
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