Elite Crest ساعت‌های لوکس by Dheeraj Bangur is a highly esteemed winner of the very prestigious 2026 جایزه برنزی A' Design Award in طراحی گرافیک، تصویرسازی و ارتباطات بصری Competition Category.
برنزگرافیک· 2026
Elite Crest ساعت‌های لوکس
Client: Brandsthan
جایزه برنزی A' Design Award Winner in گرافیک Category
Verified Award Winner
Verify Award Status for #182450The Design
About Elite Crest ساعت‌های لوکس
نشان Elite Crest بر پایه یک مونوگرام ساخته شده که از طریق هندسه ساختارمند و تناسبات کنترل‌شده شکل گرفته است. این نماد یک حرف‌نگاره الهام‌گرفته از سریف را با یک پایه دایره‌ای ترکیب می‌کند و رابطه‌ای میان عناصر خطی و منحنی پدید می‌آورد. یک جزئیات مرکزی چهارنقطه‌ای به‌عنوان کانون توجه عمل کرده و به شناسایی در ابعاد کوچک‌تر کمک می‌کند. فضای منفی وضوح را حفظ می‌کند، در حالی که خطوط ساده‌شده از بازتولید یکنواخت پشتیبانی می‌کنند. تایپوگرافی سریف با فاصله‌گذاری سنجیده چیده شده تا سلسله‌مراتب و هم‌ترازی بصری میان نماد و لوگوتایپ را حفظ کند.
The Recognition
About the جایزه برنزی A' Design Award
Elite Crest ساعت‌های لوکس برنده جایزه برنزی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های برجسته‌ای اعطا می‌شود که با خلاقیت، نبوغ و زیرکی متمایز می‌شوند. برندگان برنز مصنوعاتی بسیار ماهرانه و چشمگیر خلاق‌اند که تجربه گسترده، تخیل و ابتکار طراحان خود را تأیید می‌کنند. از Elite Crest ساعت‌های لوکس انتظار می‌رود شیئی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که به‌طور چشمگیری حرفه‌ای و نوآورانه است. این طراحی برنده جایزه برنزی A' Design Award بهترین رویه‌ها را در هنر، علم، طراحی و فناوری در خود جمع می‌کند و به سبب توجه به جزئیات برجسته است. Elite Crest ساعت‌های لوکس نیازها را زیبا برآورده می‌کند، به خواسته‌ها دست می‌زند، احساسات را مجذوب می‌سازد و کنجکاوی را برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Elite crest luxury watches embody precision engineering and refined craftsmanship. The design integrates a sculpted crown engraved with a bespoke insignia, symbolizing authority and exclusivity. Premium-grade materials, micro-detailed finishing, and balanced proportions ensure durability with timeless elegance. The harmonious fusion of technical accuracy and aesthetic restraint distinguishes the elite crest as a statement of contemporary horological excellence.
- Dimensions & Packaging
- Primary logo constructed on a modular 100 mm × 100 mm vector grid system for proportional accuracy. Crown engraving application optimized for diameters 5–8 mm with relief depth 0.15–0.25 mm for CNC micro-engraving. Stroke tolerances are maintained at a minimum of 0.20 mm for metal reproduction. Master artwork delivered in SVG, AI, and EPS formats with Pantone metallic reference and CMYK/RGB specifications for cross-medium consistency.
- Tags
- Elite Crest, Luxury Watches, Premium Watch, Watch Branding, Watch Logo, Brandsthan, Brand, Luxury Brand
- Production Technology
- The logo was developed through precision vector construction using modular geometry and optical balance correction. Bezier curve refinement ensured scalable integrity from micro-engraving on watch crowns to large-format applications. The metallic executions were prototyped via CNC-engraved brass and stainless steel samples to test depth tolerance, edge sharpness, and reflectivity. Finishing simulations included brushed, polished, and PVD-coated surfaces to validate luxury-grade reproduction.
- Design Challenge
- The primary challenge was creating a timeless luxury identity that remained highly legible at micro-engraving scale while preserving elegance. Balancing historical watchmaking references with modern geometric clarity required extensive qualitative study and proportion testing. Production limitations at 5 mm, engraving tolerances, and minimal stroke thickness influenced design decisions. Iterative vector prototyping and visual audits ensured clarity, brand recall, and premium perception without compromising manufacturability.
- Research
- Qualitative visual identity research was conducted to develop a crest-based logo with strong legibility and scalability. The objective was to balance heritage symbolism with modern clarity. Historical crest references and geometric proportion systems were studied, followed by sketch exploration and grid-based construction, then refined using vector tools in Adobe Illustrator. The design was tested through size reduction across print and digital formats. Simplified geometry improved clarity and recognition. The outcome supports consistent branding, enhances recall, and ensures adaptable application across business communication and design usage.
- Inspiration
- The inspiration for the Elite crest emerged from the timeless precision of horology and the symbolism of authority embodied in classical crests. The monogram integrates sculpted geometry with a central star element, representing guidance, excellence, and aspiration. Research into luxury watch heritage, material finishing, and crown detailing informed the balanced proportions, ensuring the mark translates seamlessly from flat identity to engraved metal applications.
- Project Duration
- The project started in November 2025 in Jaipur and finished in November 2025 in Jaipur.
- Operation Flow
- The elite crest mark is designed to adapt seamlessly across touchpoints. On the watch crown, it becomes a tactile element that users interact with daily while adjusting time, reinforcing brand presence through touch. On dials, packaging, and digital platforms, the symbol maintains clarity and recognition at any size. Its balanced form ensures legibility, elegance, and consistency, delivering a refined and memorable user experience.
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