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Resonare هویت بصری by Made Milicevic

Resonare هویت بصری by Made Milicevic is a highly esteemed winner of the very prestigious 2026 جایزه آهنی A' Design Award in طراحی گرافیک، تصویرسازی و ارتباطات بصری Competition Category.


آهنگرافیک· 2026

Resonare هویت بصری

by Made Milicevic

Client: Luthier Zeljko Catic

جایزه آهنی A' Design Award Winner in گرافیک Category

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The Design

About Resonare هویت بصری

رزونارِه یک هویت بصری برای زلیکو چاتیچ، سازنده ساز زهی، در دوبروونیک است. این نشان تک‌نگاره‌ای، هم‌قافیگی بصری موزونی میان Z و C را به نمایش می‌گذارد؛ جایی که خطوط با هندسه طبیعی خرک ویولن درهم می‌آمیزند. با تلفیق نشانه‌های آوانگاری کرواتی در آناتومی این ساز، طرح به بخشی جدایی‌ناپذیر از فرم آن بدل می‌شود. این امضای صمیمی در قلب ساز جای دارد و تنها به‌صورت ردی نامحسوس از میان سوراخ‌های f شکل ظریف، خود را آشکار می‌سازد.

The Recognition

About the جایزه آهنی A' Design Award

Resonare هویت بصری برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Resonare هویت بصری انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Resonare هویت بصری به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Resonare is a sophisticated visual identity designed for luthier Zeljko Catic in Dubrovnik. The monogram features a rhythmic visual rhyme between the characters Z and C, where the typographic strokes are thoughtfully crafted to merge with the natural geometry of the violin bridge. By integrating Croatian diacritics into the instrument's functional anatomy, the design becomes an inseparable part of its form. Conceived as an intimate and enduring signature, the handmade label lives within the heart of the instrument, revealing itself only as a discreet trace through the elegant f-holes. This work celebrates the unbreakable bond between exquisite craftsmanship, noble wood, and the timeless nature of music.
Dimensions & Packaging
Labels are 70 x 25 mm. The material used is bespoke handmade cotton paper with natural deckle edges. Printing methods include traditional letterpress and hot branding. The system is specifically scaled for the intimate interior space of the violin, with typography weight strategically adjusted to compensate for ink gain on handmade paper.
Tags
Visual Identity, Monogram, Luthier, Violin, Internal Label, Typography, Handmade Paper, Dubrovnik, Hot Branding, Craftsmanship, Minimalism.
Production Technology
The identity is realized through a fusion of traditional and modern methods. It utilizes letterpress printing on handmade paper for internal labels and high-precision hot branding for the wooden elements. This reflects the luthier's own process of classical craftsmanship aided by modern precision.
Design Challenge
The main challenge was integrating complex Croatian diacritics into the narrow, elongated format of a traditional violin label. Balancing the visual harmony of the Z and C forms with the restrictive space inside the instrument required a precise geometric synthesis. The goal was to ensure that the monogram remains legible and elegant when viewed through the f-holes, while maintaining a symbolic connection to the structural anatomy of the violin bridge.
Research
Research focused on the visual synergy between the structural geometry of violin bridges and classical typographic initials. The objective was to find a geometric intersection where the phonetic diacritics of the Croatian alphabet could naturally integrate with the instrument's traditional anatomy. The study aimed to create a visual identity that respects the craftsmanship of the luthier while adding a layer of contemporary graphic expression.
Inspiration
Inspired by the fusion of classical luthiery and manuscript initials. The design incorporates a violin motif where strokes mimic the instrument’s fluid lines. The research focused on the bridge, known as the konjic, as a geometric centerpiece to resolve the challenge of Croatian diacritics. The goal was to honor the luthier’s patience by creating a silent signature that resides within the instrument, visible through the shadows of the f-holes.
Project Duration
The project was conducted over a period of three months in 2024. The research and design process took place in Dubrovnik, Croatia, in close collaboration with the luthier's workshop.
Operation Flow
The interaction is a gentle discovery, a glimpse into the violin’s interior where the label dwells as a quiet, permanent presence. It is a subtle dialogue between the luthier’s touch and the musician’s gaze, shared through the instrument's wooden heart.
Image Credits
Image #1: Photographer Srdjan Babic, Resonare Hero Label, 2026.
Image #2: Photographer Srdjan Babic, Concept Correlation, 2026.
Image #3: Photographer Srdjan Babic, Final Application, 2026.
Image #4: Photographer Srdjan Babic, Craftsmanship Process, 2026.
Image #5: Photographer Srdjan Babic, Letterpress Label and Violin Body, 2026.

Design and Art Direction by Made Milicevic. Handmade paper and print by Valnea Dzamarija. Luthier by Zeljko Catic. Design Consulting by Nora Mojas.

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