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Jiao Tang رستوران by Liang Chen and Wang Shixue

Jiao Tang رستوران by Liang Chen and Wang Shixue is a highly esteemed winner of the very prestigious 2020 جایزه نقره‌ای A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.


نقرهداخلی· 2020

Jiao Tang رستوران

by Liang Chen and Wang Shixue

Client: Shanghai Luyun Business Management Center

جایزه نقره‌ای A' Design Award Winner in داخلی Category

Colors

The Design

About Jiao Tang رستوران

این پروژه یک رستوران hotpot است که در چنگدو چین واقع شده است. الهام از طراحی منشأ هماهنگی بین انسان و طبیعت در نپتون است. این رستوران با هفت طرح طراحی شده است تا داستان های نپتون را به نمایش بگذارد. مفاهیم فیلم و تلویزیون ، هنر ، علم و فناوری ، طراحی اصلی دکوراتیو مبلمان ، لامپ ها ، کارد و چنگال و غیره ، تجربه غوطه وری دراماتیک را برای بازدید کنندگان فراهم می کند. جمع شدن مواد و تضاد رنگ باعث ایجاد جو فضایی می شود. هنر نصب مکانیکی برای تقویت تعامل فضا و تجربه مصرف کننده استفاده می شود.

The Recognition

About the جایزه نقره‌ای A' Design Award

Jiao Tang رستوران برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Jiao Tang رستوران انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Jiao Tang رستوران آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is located in a commercial complex of the new area of Chengdu of Sichuan. The form of the project is hotpot restaurant, with a floor area of 506 square meters. In order to promote the brand popularity and attract consumers, They redefine dining space: a dramatic five-sense experience is created by referring to the elements in the fields of film and television, art, science, technology and design. An all-around upgrade is made from the senses of sight, hearing, smell, taste and touch.
Dimensions & Packaging
Width 30950mm x Depth 15550mm x Height 5350mm, Area: 506 square meters
internal area 277.4 square meters, Outdoor area 278.6 square meters
Tags
Innovate, Interact, Experience, Neptune, Future
Production Technology
Mechanical device models are made by 3D printing technology, lamps are made by modeling and turnover technology, multifunctional dining table is design, and innovative material arrangement is applied, winning many design patents.
Main materials: steel plate, terrazzo, tempered glass, frosted acrylic
Design Challenge
Such commercial complex is located in urban development area. In weekdays, the customer flow is small and the economic benefit is sluggish. Moreover, the project is on the 4th floor, and there are restaurants with the same industrial condition on the same floor. Party A worries about the future development of the restaurant so that he asks to follow the following three principles: building a Chengdu high-quality restaurant with limited budget and ensuring the promotion of brand popularity; breaking the traditional dining space pattern; being unique and insisting on originality.
Research
The city of Chengdu, where the project located, is famous for energetic young generation and their consumption abilities. By field research on hotpot restaurants in Chengdu, there exists a common problem that to some extent the space design is lack of conception and innovation. It’s essential to attract consumers by renewing brand spaces. Based on brand localization strategy, it’s critical to enhance sense of immersion, narration and creativity in dining space design.
Inspiration
Since the resources on the earth are exhausted, the human beings have never stopped the exploration of Neptune. The design inspiration comes from the scene the human co-exist in harmony with the creatures on Neptune. The dominant hue of the space is International Klein Blue, representing the severe weather and life marks on Neptune. The unprecedented novelty and experience are reflected via the atmosphere created by interactive artistic mechanical device. The ceiling lamps are designed with the concept of Prince Rupert's Drop, highlighting the mystery of the creatures on Neptune.
Project Duration
Time of completion: January of 2020
Project address: Huanyufang Right Bank of the Central Sea, 2736 Jiannan Avenue, Shuangliu District, Chengdu, China
Operation Flow
Human perception of action
Team Members
Chief architect: Liang Chen
Design team: Wang Shixue, Fu Shenglong, Wang Hailong, Qi Wen, Shi Ying
Construction drawing design: Yang Fang, Pan Yong, Yang Mingzhe, Zhang Qiang
VI design: Guan Da
Lamp design: SSAD Studio
Furniture design: SSAD Studio
Project photography: Mao Hongyi
Video production: SSAD Studio
Image Credits
Image 1:Photographer Liang chen, 2020.
Image 2:Photographer Liang chen, 2020.
Image 3:Photographer Liang chen, 2020.
Image 4:Photographer Liang chen, 2020.
Image 5:Photographer Liang chen, 2020.

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