Skip to content
La Moitie فضای چند تجاری by One Fine Day Studio & Partners

La Moitie فضای چند تجاری by One Fine Day Studio & Partners is a highly esteemed winner of the very prestigious 2020 جایزه طلایی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.


طلاداخلی· 2020

La Moitie فضای چند تجاری

by One Fine Day Studio & Partners

Client: One Fine Day

جایزه طلایی A' Design Award Winner in داخلی Category

26,330

Verified Award Winner

Verify Award Status for #97772

Colors

The Design

About La Moitie فضای چند تجاری

نام پروژه La Moitie از ترجمه فرانسوی نیمی سرچشمه گرفته است ، و طراحی آن به خوبی بیانگر تعادل بین عناصر مخالف است: مربع و دایره ، نور و تاریک. با توجه به فضای محدود ، تیم سعی در ایجاد ارتباط و تقسیم بین دو منطقه خرده فروشی جداگانه با استفاده از دو رنگ متضاد داشت. در حالی که مرز بین فضای صورتی و سیاه مشخص نیست ، اما در دیدگاههای مختلف نیز مبهم است. یک راه پله مارپیچ ، نیم صورتی و نیمه سیاه ، در مرکز فروشگاه قرار گرفته و فراهم می کند.

The Recognition

About the جایزه طلایی A' Design Award

La Moitie فضای چند تجاری برنده جایزه طلایی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های درجه یک، شگفت‌انگیز و برجسته اعطا می‌شود. برندگان طلا آفرینش‌هایی بسیار نوآورانه، دوراندیش و خیره‌کننده‌اند که نبوغ، خرد و مهارت طراحان خود را بازمی‌تابانند. از La Moitie فضای چند تجاری انتظار می‌رود اختراعی بسیار ستوده، روندساز و ماندگار باشد که ارزشی بی‌سابقه عرضه می‌کند. این طراحی برنده جایزه طلایی A' Design Award پروژه‌ای خیره‌کننده و ارجمند است که سود فراوان می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. La Moitie فضای چند تجاری احساسات شدید میل را پدید می‌آورد، شور را برمی‌انگیزد، خلاقیت را تشویق می‌کند و ما را شیفته می‌سازد.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
La Moitie is a multi commercial space,featuring fancy restaurant and designer showroom.It's owned by a couple with obvious contrast senses of style,by which inspired the design concept the half makes for each other.
So through this project, there are always two twisted styles leading the way of design. Contrast but perfectly match elements such as shape, color, character together harmoniously fixed in this whole space and brought viewer a dramatic space experience.
Dimensions & Packaging
Size (m2): 326
Tags
Catering, Fashion, experience, pink, black,
Production Technology
Terrazzo,fiber-reinforced plastic,steels,environmentally friendly coatings
Design Challenge
In the beginning of the concept, the most difficult challenge was the collision relationship between black and pink. We hope that this space is one, and we also hope that this integrated space can be clearly divided into two characteristics spaces. After many analyses, we finally adopted a spiral staircase structure to connect pink and black. To this end, we even removed the original floor structure and raised the entire first floor space.
Research
In the initial stage of the project research, the concept and style of pink space were derived from Rococo art, such as the Bavarian Church, Versailles, etc. We found that to achieve the fine craftsmanship of the Rococo period, it required expensive materials and plenty of time, it was overflows the client's budget needs. So we tried 3d printing technology and fulfilled our detailed requirements within a week. Based on this success, we will use more 3D printing technology for other projects.
Inspiration
La Moitie,the project name comes from the French word meaning of half,half is a homophonic mate in Chinese,meaning partner.Through the analysis and positioning of this brand,we use Square and Circle,Mild Pink and Black as the basic elements to express the inner connection between half and mate.
Project Duration
The project started in November 2018 in Guangzhou and finished in March 2019 in Guangzhou,
and was launched in Panyu District Guangzhou in October 2019.
Operation Flow
In the existing business system, brands with unique identification are more likely to succeed. Our aim is to provide better advantages for the brand beyond the basic-functions-needs .Thus in La Moitie, you can discover a unique design space and even more sense the storyline of the brand by this couple.
Team Members
Design Director: Jump Lee
Design Team: Jiacheng Su,Chunjie He,Yongjie Lao, Longbiao Liang
Image Credits
Image #No1 : Junning yang, 2019,La moitie .
Image #No2 : Junning yang, 2019,La moitie .
Image #No3 : Junning yang, 2019,La moitie .
Image #No4 : Junning yang, 2019,La moitie .
Image #No5 : Junning yang, 2019,La moitie .

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

Nominate