Dorina Nowill گزارش سالانه by Ruis Vargas is a highly esteemed winner of the very prestigious 2020 جایزه نقره‌ای A' Design Award in طراحی رسانه چاپی و منتشرشده Competition Category.
نقرهچاپ· 2020
Dorina Nowill گزارش سالانه
by Ruis Vargas
Client: Laika
جایزه نقره‌ای A' Design Award Winner in چاپ Category
Verified Award Winner
Verify Award Status for #98400The Design
About Dorina Nowill گزارش سالانه
دورینا نویل یک گزارش سالانه است که برای بنیادی طراحی شده که به افراد نابینا یا کم‌بینا خدمات‌رسانی می‌کند. در سراسر این نشریه از نقاط بریل استفاده شده که در کنار متن چاپی، عبارات و بافت‌هایی را شکل می‌دهند. جلد دارای نقاط برجستهٔ خشک است، به‌طوری‌که گزارش را می‌توان از طریق لمس نیز خواند. صفحات با چهار رنگ روی کاغذ افست چاپ شده‌اند که به‌دلیل سطح متخلخل و لمس‌پذیرش انتخاب شده است. این گزارش نتایج سال مالی را ثبت کرده و رهنمودهایی برای سال بعد تعیین می‌کند. هدف این طراحی آن است که نشریه را برای هر خواننده‌ای فراگیر سازد.
The Recognition
About the جایزه نقره‌ای A' Design Award
Dorina Nowill گزارش سالانه برنده جایزه نقره‌ای A' Design Award است، شناختی فوق‌العاده معتبر که به طراحی‌های سطح بالای زیبا، والا و تأثیرگذار اعطا می‌شود. برندگان نقره آثاری بسیار درخشان و فوق‌العاده خلاق‌اند که تخصص، استعداد و تیزبینی برجسته طراحان خود را نشان می‌دهند. از Dorina Nowill گزارش سالانه انتظار می‌رود اثری شگفت‌انگیز و نمونه باشد که به‌طور چشمگیری حرفه‌ای و عمیقاً نوآورانه است. این طراحی برنده جایزه نقره‌ای A' Design Award اختراعی بسیار قابل‌توجه و ستوده است که سود می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Dorina Nowill گزارش سالانه آفرینشی است که به آن بسیار رشک برده می‌شود، خواسته‌ها را بیدار می‌کند، احساسات مثبت می‌آورد و حیرت و شگفتی برمی‌انگیزد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
- Dimensions & Packaging
- Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
- Tags
- Annual report, print, editorial, graphic design, branding identity
- Production Technology
- The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
- Design Challenge
- The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
- Research
- The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
- Inspiration
- The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
- Project Duration
- The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
- Operation Flow
- The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
- Patents
- Arthur Medeiros
- Team Members
- Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
- Image Credits
- Laika Design
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