Be Fly Utopia دکوراسیون داخلی مرکز فروش by Longer Design is a highly esteemed winner of the very prestigious 2020 جایزه طلایی A' Design Award in طراحی فضای داخلی و نمایشگاه Competition Category.
طلاداخلی· 2020
Be Fly Utopia دکوراسیون داخلی مرکز فروش
Client: Longer Design
جایزه طلایی A' Design Award Winner in داخلی Category
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- Verified Award Winner
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The Design
About Be Fly Utopia دکوراسیون داخلی مرکز فروش
بی فلای یوتوپیا مرکز فروشی است واقع در چونگ‌چینگ چین با مساحت ۲۲۵ متر مربع. این طراحی، یک کافی‌شاپ، یک کتابخانه و یک سالن تجربه زندگی را در یک فضای داخلی واحد ترکیب می‌کند. طبقه اول شامل فضای کافه است که با کاشی‌های کف خاکستری به ابعاد ۳۰۰ در ۱۲۰۰ میلی‌متر و پیشخوانی با پوشش آجرهای خاکستری خنثی اجرا شده است. راه‌پله، قفسه کتاب و بار از رنگ‌های چوب روشن بهره می‌برند. قفسه کتاب بلندی در کنار پله‌ها تا طبقه دوم امتداد می‌یابد. سقف فضای مذاکره از فرم سقف شیب‌دار اصلی پیروی می‌کند و از دو صفحه تاشو تشکیل شده است. هدف این طراحی، ایجاد فضایی گرم و طبیعی برای جامعه آینده است.
The Recognition
About the جایزه طلایی A' Design Award
Be Fly Utopia دکوراسیون داخلی مرکز فروش برنده جایزه طلایی A' Design Award است، شناختی بسیار معتبر که به طراحی‌های درجه یک، شگفت‌انگیز و برجسته اعطا می‌شود. برندگان طلا آفرینش‌هایی بسیار نوآورانه، دوراندیش و خیره‌کننده‌اند که نبوغ، خرد و مهارت طراحان خود را بازمی‌تابانند. از Be Fly Utopia دکوراسیون داخلی مرکز فروش انتظار می‌رود اختراعی بسیار ستوده، روندساز و ماندگار باشد که ارزشی بی‌سابقه عرضه می‌کند. این طراحی برنده جایزه طلایی A' Design Award پروژه‌ای خیره‌کننده و ارجمند است که سود فراوان می‌رساند و مرزهای هنر، علم، طراحی و فناوری را پیش می‌برد. Be Fly Utopia دکوراسیون داخلی مرکز فروش احساسات شدید میل را پدید می‌آورد، شور را برمی‌انگیزد، خلاقیت را تشویق می‌کند و ما را شیفته می‌سازد.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer abandons the design concept of focusing on marketing and decoration in the traditional sales office, and integrates the concepts of coffee shop, library and life experience hall into the design, aiming to create a warm life experience center for the community, so that people can feel the humanistic care of the design team and the construction unit in the early stage of the house purchase, and also let everyone here can see the true life of the community in the future status.
- Dimensions & Packaging
- The project covers a total of 225 square meters. Different from the new experience of the traditional sales department, this case uses natural materials and colors to create a relaxed, friendly and warm atmosphere.
- Tags
- Interior, Sales Office, Modern, Simple, Natural, Industrial Style, Be Fly Utopia
- Production Technology
- The first floor mainly carries the functions of the coffee shop, which is relatively fashionable in material selection. The ground adopts 300 times 1200 gray tiles, which are randomly patterned on the surface, deliberately giving the impression of years of polishing. The counter top uses the bread bricks popular in recent years, and neutral gray tone is selected. The staircase, bookcase and bar use the log color to render the whole space fresh and natural.
- Design Challenge
- During the construction of the project, due to the conflict between the fire sprinkler on the second floor and the top modeling, the designer had to change the top processing method and redesign the modeling. Based on the advantages of the slope roof of the original structure, the folding board model, which was originally distributed evenly, is simplified into two large folding boards, and on the large side, the board is used for staggered splicing to increase the decoration details.
- Research
- Since the beginning of the project, designers have been exploring how to position this living experience pavilion and what it should bear to create a diversified living space for the future community. Next they consider this space should have what kind of temperament to conform to the life experience, through constant scrutiny, designers use the natural color and white collocation to render for people, with diversified function models for them.
- Inspiration
- It is not only a good business environment, but also a complete industrial community center and a spatial ecosystem. The name of this case is "Be Fly Utopia", which is the owner's consideration and initial intention for the whole project. It takes the meaning from "if you are fragrant, the butterfly will come", and conveys the concept of customer-oriented and craftsman spirit.
- Project Duration
- The project started in October 2018 in Chongqing and finished in March 2019 in Chongqing.
- Operation Flow
- In order to strive for greater use space for the second floor, the floor opening size is controlled to be very small, and the stairs are just enough for people. In terms of space division, the dynamic and static areas are well divided.
- Patents
- Copyrights belong to Xiaodong Zhang, 2019.
- Team Members
- Xiaodong Zhang
- Image Credits
- Image #1: Photographer Min Qian, Negotiation Area, 2019.
Image #2: Photographer Min Qian, Negotiation Area, 2019.
Image #3: Photographer Min Qian, Bar, 2019.
Image #4: Photographer Min Qian, Negotiation Area, 2019.
Image #5: Photographer Min Qian, Public Area, 2019.
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