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Lamborghini Exhibition Center مرکز نمایشگاهی by PolyMorphArchitects

Lamborghini Exhibition Center مرکز نمایشگاهی by PolyMorphArchitects is a highly esteemed winner of the very prestigious 2020 جایزه آهنی A' Design Award in طراحی معماری، ساختمان و سازه Competition Category.


آهنمعماری· 2020

Lamborghini Exhibition Center مرکز نمایشگاهی

by PolyMorphArchitects

Client: Automobili Lamborghini S.p.A, Zhengzhou Zhongyue Lamborghini Trading Co Ltd

جایزه آهنی A' Design Award Winner in معماری Category

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Verified Award Winner

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Colors

The Design

About Lamborghini Exhibition Center مرکز نمایشگاهی

متن کتاب: مرکز نمایشگاهی لامبورگینی یک ساختمان نمایشگاه خودرو است که در سال ۲۰۱۹ در ژنگژو، چین تکمیل شد. این ساختمان مساحتی برابر با ۱۰۳۰ متر مربع را در بر می‌گیرد و چهار فضای اصلی را در خود جای داده است: فضای نمایش خودروهای جدید، فروشگاه فروش و خدمات، اتالق ویژه مهمانان (VIP) و دفتر مدیریت. فرم بنا با حجمی پیچشی بر پایه زوایای ۶۰ درجه شکل گرفته که از خطوط خودروهای اسپرت الهام گرفته شده است. نمای پیوسته و چرخشی ساختمان از شکل‌های متوازی‌الاضلاع و مثلث بهره می‌برد و پنجره‌ها را در یک سطح یکپارچه ادغام می‌کند. یک راهروی دیداری میان دو طبقه، سنگینی بصری حجم بنا را در زمینی کوچک کاهش می‌دهد.

The Recognition

About the جایزه آهنی A' Design Award

Lamborghini Exhibition Center مرکز نمایشگاهی برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Lamborghini Exhibition Center مرکز نمایشگاهی انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Lamborghini Exhibition Center مرکز نمایشگاهی به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is Lamborghini's third independent designed exhibition center globally, representing the sensation of the site brought by Lamborghini's handling performance which gives full consideration to the spaces required for an exhibition hall and respects the client's culture as a key driver of the project. The building includes four main functional spaces: new car exhibition area, automobile sales servicshop 4S, VIP Lounge and management office.
Dimensions & Packaging
The project has 1030 square meters.
Tags
exhibition center, management office, VIP Lounge, Automobile Sales Servicshop 4S
Production Technology
The entire building is surrounded by a continuously revolving facade and making use of parallelograms and triangles as a base language, creating continuous surface and integration of windows, establishing an interweaving between the building and surrounding site. The entire space is activated by a design with continuous horizontal striation scoupled with vertical twists.
Design Challenge
The project covers an area less than 1000 m2, the biggest challenge is how to mediate between these two conditions within limited space, combining the features of the site to create a building that can reflect Lamborghini’s corporate spirit and creating a truly exceptional design.
Research
Selection of the site is a departure from the usual strategy, located in a city center location in a shop front which only offer limited options for how realization of the exhibition center space. Like an inverted triangle, the site for the new building is located near the airport highway at South Third Ring Road in the Zhengzhou New Zone adjacent to a 24-meter high existing building to the north with green park space located to the south, covering an area of less than 1000 m2.
Inspiration
The concept design of the Lamborghini exhibition center is inspired by Lamborghini's classic vehicle type iteration; The building emphasizes a strong visual and spatial momentum created through the form, a strong, dynamic, twisting volume which is a result of use of 60 degrees angles. The design starts with drawing inspiration from Lamborghini supercar's powerful lines and dynamic angles which draw a strong relation to the surrounding site, creating a new type of architectural landmark.
Project Duration
The project finished in 2019 in Zhengzhou, China.
Operation Flow
Visitors can engage in a type of spatial dialogue with the exterior environment through the windows unique design and spatial characteristics of the windows. Walking inside the building has the same allure or driving a special super car, while maintaining a spatial relationship between indoors and outdoors views. To eliminate the pressure of building volume, the design creates a visual corridor by use of a programmatic twist between the two floors, creating an elegant presence to new visitors.
Patents
Trademark (2019) Trademark Holder.
Team Members
Principal Architect: Chuan wang
Architecture and Interior Design Team: Pingshan Qu, Yan Xue, Bo Zhao, Tao Li, Diego Ramirez, Filippo Ogliani, Rossella Corica, Qingqing Zhang, Ting Xu, Qiyuan Liu, Qingjun Tan, Chidi Wang
Landscape Design Team: Xiaoyi Teng, Haitao Ma
Image Credits
Image #1,2,3,4,5: Xia Zhi

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