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The Mysterious Pearl Mystinen Helmi by Mark Boey

The Mysterious Pearl Mystinen Helmi by Mark Boey is a highly esteemed winner of the very prestigious 2020 Pronssipalkinto A' Design Award in Elokuva Competition Category.


PronssiElokuvat· 2020

The Mysterious Pearl Mystinen Helmi

by Mark Boey

Client: Shanghai Haichang Ocean Park

Pronssipalkinto A' Design Award Winner in Elokuvat Category

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The Design

About The Mysterious Pearl Mystinen Helmi

Mystinen Helmi on 3D-teemapuistolaite, joka on suunniteltu kiinalaiseen Shanghain merelliseen teemapuistoon. Laite yhdistää kahdeksanminuuttisen stereoskooppisen animaatioelokuvan liikkuvaan ajoneuvoon. Tarina seuraa merenneitoa ja merieläinperhettä heidän pyrkimyksessään pelastaa maailma. Jokaisessa ajoneuvossa on seitsemän erikoistehostetta, kuten pystysuoria pudotuksia ja vaakasuoria liikkeitä, jotka toistuvat animaation tahdissa. Hahmot ja animaatio luotiin Mayalla, tehosteet Houdinilla, ja kuvien yhdistely toteutettiin After Effectsillä ja Flamella.

The Recognition

About the Pronssipalkinto A' Design Award

The Mysterious Pearl Mystinen Helmi on Pronssipalkinnon A' Design Award -voittaja, erittäin arvostettu tunnustus, joka myönnetään erinomaisille designeille, joita luonnehtivat luovuus, nerokkuus ja oveluus. Pronssivoittajat ovat runsaan taitavia ja silmiinpistävän luovia taiteellisia tuotoksia, jotka todistavat suunnittelijoidensa laajaa kokemusta, mielikuvitusta ja kekseliäisyyttä. The Mysterious Pearl Mystinen Helmi:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu esine, joka on huomattavan ammattimainen ja innovatiivinen. Tämä Pronssipalkinnon A' Design Award -voittajadesign sisällyttää itseensä parhaita käytäntöjä taiteessa, tieteessä, designissa ja teknologiassa ja on erinomainen huomiollaan yksityiskohtiin. The Mysterious Pearl Mystinen Helmi tyydyttää upeasti tarpeita, koskettaa haluja, viehättää tunteita ja vetoaa uteliaisuuteen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions!
Dimensions & Packaging
Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
Tags
theme park, dark ride, animation, immersive, 4d ride
Production Technology
All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame.
Design Challenge
The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end.
Research
There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
Inspiration
The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
Project Duration
Jan 2019 - Present in Shanghai China
Operation Flow
Theme park ride experience. Taking moving image to the 4th dimension.
Team Members
Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q

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