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Tralock Lukon pakkaus by Bakhtiyar Baimurzayev

Tralock Lukon pakkaus by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 Pronssipalkinto A' Design Award in Pakkausmuotoilu Competition Category.


PronssiPakkaukset· 2022

Tralock Lukon pakkaus

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

Pronssipalkinto A' Design Award Winner in Pakkaukset Category

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Verified Award Winner

Verify Award Status for #127960

Colors

The Design

About Tralock Lukon pakkaus

Tralock on pakkaus, joka on suunniteltu matkalaukun lukolle. Rasia on muotoiltu pienen matkalaukun näköiseksi, mikä yhdistää pakkauksen suoraan tuotteen käyttötarkoitukseen. Nimi yhdistää sanat travelling (matkustaminen) ja lock (lukko), ja logon kirjain o on muotoiltu avaimenreiän näköiseksi. Rakenteessa on kaksi kerrosta. Blisteriytimen sisällä lukko ja avaimet pysyvät paikoillaan, ja pahvikerros toimii painetun designin alustana. Stanssattu aukko antaa ostajalle mahdollisuuden nähdä tuotteen sisällä. Kirkkaat värit heijastavat matkustuksen teemaa ja auttavat pakkausta erottumaan edukseen.

The Recognition

About the Pronssipalkinto A' Design Award

Tralock Lukon pakkaus on Pronssipalkinnon A' Design Award -voittaja, erittäin arvostettu tunnustus, joka myönnetään erinomaisille designeille, joita luonnehtivat luovuus, nerokkuus ja oveluus. Pronssivoittajat ovat runsaan taitavia ja silmiinpistävän luovia taiteellisia tuotoksia, jotka todistavat suunnittelijoidensa laajaa kokemusta, mielikuvitusta ja kekseliäisyyttä. Tralock Lukon pakkaus:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu esine, joka on huomattavan ammattimainen ja innovatiivinen. Tämä Pronssipalkinnon A' Design Award -voittajadesign sisällyttää itseensä parhaita käytäntöjä taiteessa, tieteessä, designissa ja teknologiassa ja on erinomainen huomiollaan yksityiskohtiin. Tralock Lukon pakkaus tyydyttää upeasti tarpeita, koskettaa haluja, viehättää tunteita ja vetoaa uteliaisuuteen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Dimensions & Packaging
Width 100 mm x Depth 25 mm x Height 143 mm
Tags
packaging design, box, professional, travelling, lock
Production Technology
The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Design Challenge
The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Research
The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Inspiration
The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Project Duration
Duration: September-December, 2020
Location: Kazakhstan
Operation Flow
The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Patents
Copyrights belong to Bakhtiyar Baimurzayev
Team Members
Bakhtiyar Baimurzayev
Image Credits
All images Credits to Bakhtiyar Baimurzayev

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