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Viskit Opiskelu- ja lukupakkaus by Jaehun Kim

Viskit Opiskelu- ja lukupakkaus by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 Pronssipalkinto A' Design Award in Graafinen muotoilu Competition Category.


PronssiGrafiikka· 2022

Viskit Opiskelu- ja lukupakkaus

by Jaehun Kim

Client: Visang

Pronssipalkinto A' Design Award Winner in Grafiikka Category

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Verified Award Winner

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Colors

The Design

About Viskit Opiskelu- ja lukupakkaus

Viskit on opiskelijoille suunniteltu opiskelu- ja lukupakkaus. Pakkaus sisältää lukutelineitä, kyniä, muistivihkoja, lukulistoja ja muita tarvikkeita, jotka auttavat opiskelijoita järjestämään lukuaktiviteettinsa systemaattisella tavalla. Tuotteet on kuvitettu keksihahmoilla suklaa-, mansikka-, vihreä tee- ja juustoversioina, mikä antaa pakkaukselle tutun ja ystävällisen ilmeen. Kaikista Viskit-tuotteista on poistettu muovipakkaukset. Uudelleenkäytettävä muovikansio pitää tarvikkeet ja koulun jaettavat materiaalit koossa. Kuljetuslaatikko toimii myös tuotepakkauksena, mikä vähentää jätteen määrää.

The Recognition

About the Pronssipalkinto A' Design Award

Viskit Opiskelu- ja lukupakkaus on Pronssipalkinnon A' Design Award -voittaja, erittäin arvostettu tunnustus, joka myönnetään erinomaisille designeille, joita luonnehtivat luovuus, nerokkuus ja oveluus. Pronssivoittajat ovat runsaan taitavia ja silmiinpistävän luovia taiteellisia tuotoksia, jotka todistavat suunnittelijoidensa laajaa kokemusta, mielikuvitusta ja kekseliäisyyttä. Viskit Opiskelu- ja lukupakkaus:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu esine, joka on huomattavan ammattimainen ja innovatiivinen. Tämä Pronssipalkinnon A' Design Award -voittajadesign sisällyttää itseensä parhaita käytäntöjä taiteessa, tieteessä, designissa ja teknologiassa ja on erinomainen huomiollaan yksityiskohtiin. Viskit Opiskelu- ja lukupakkaus tyydyttää upeasti tarpeita, koskettaa haluja, viehättää tunteita ja vetoaa uteliaisuuteen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging
Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags
ViSKit, students, reading, reading material, Visang, studying
Production Technology
In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge
The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research
“ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration
The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration
Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow
Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members
Kim Juhee / Kim Juhee / Lee Sumin

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