Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus by Shenzhen Scene Aesthetic Design Co., Ltd

Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus by Shenzhen Scene Aesthetic Design Co., Ltd is a highly esteemed winner of the very prestigious 2023 Hopeapalkinto A' Design Award in Sisustusmuotoilu Competition Category.

HopeaSisustus· 2023

Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus

by Shenzhen Scene Aesthetic Design Co., Ltd

Client: Bank of Shanghai

Hopeapalkinto A' Design Award Winner in Sisustus Category

14,141
Verified Award Winner
Verify Award Status for #142314

View at A' Design Award Press Release Award Badge

Colors

The Design

About Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus

Bank of Shanghai Flagship Store on vähittäiskaupan liiketilan sisustus, joka on suunniteltu pankin konttorille Pekingin Financial Street -kadulle. 560 neliömetrin tila hyödyntää modulaarista, toimintopohjaista pohjaratkaisua, joka yhdistää palveluesittely-, konsultaatio-, viestintä- ja asiointialueet. Aulan neliönmuotoinen kupoli tuo mieleen Huangpu-joen ja heijastaa Shanghain Haipai-kulttuuria. Ulommat alueet ovat valoisia ja avoimia, kun taas sisemmissä huoneissa on käytetty puuta, nahkaverhoilua ja tummia sävyjä. Lattiasta kattoon ulottuva huurrelasi vähentää luonnonvalon aiheuttamaa häikäisyä.

The Recognition

About the Hopeapalkinto A' Design Award

Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus on Hopeapalkinnon A' Design Award -voittaja, äärimmäisen arvostettu tunnustus, joka myönnetään huippuluokan, upeille ja vaikuttaville designeille. Hopeavoittajat ovat äärimmäisen loistavia ja erittäin luovia teoksia, jotka havainnollistavat suunnittelijoidensa erinomaista asiantuntemusta, lahjakkuutta ja terävyyttä. Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus:n odotetaan olevan ihana, esimerkillinen teos, joka on huomattavan ammattimainen ja syvästi innovatiivinen. Tämä Hopeapalkinnon A' Design Award -voittajadesign on erittäin merkittävä, ihailtu keksintö, joka hyödyttää taiteen, tieteen, designin ja teknologian rajojen laajentamista. Bank Of Shanghai Flagship Store Vähittäiskaupan liiketilan sisustus on laajalti kadehdittu luomus, joka herättää haluja, tuo myönteisiä tunteita ja sytyttää hämmästystä ja ihmetystä.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is a flagship branch of Bank of Shanghai. With a modern minimalist design approach and a modular, function based layout, the branch achieves perfect integration of functionality, culture and user friendliness. Filled with ultramodern soft furnishings and equipment, it provides a comfortable environment for clients to receive financial service, consult and conduct business and have a comprehensive communication.
private talk or negotiation.
Dimensions & Packaging: 560㎡
Tags: modular, function-based layout, Haipai culture, flagship bank branch
Production Technology: Built with modern construction materials, the bright, spacious outer functional areas give a natural and harmonious air and create a sense of security, allowing clients to do business without worry. The inside areas feature the wood and leather upholstery and a dark color scheme, which brings an air of seriousness and solemness and highlights fairness and rigor, helpful to win clients' trust.
The floor-to-ceiling windows are made of frosted glass to reduce the dazzle of natural light and eliminate the interference of external lights.
Design Challenge: The major challenge for the design of this project is the trade-off between limited space and unlimited functionality. To this end, the design team creates a moving line that connects service demonstration, experience, communication and business transaction. With the subdivision and integration of multiple functional areas, the branch ensures full functionality and simplifies the process of doing business, offering clients efficient, convenient services in a comfortable environment.
Research: As a flagship bank branch located in Beijing's financial area, the project needs to attract more customer traffic amid fierce competition from other financial institutions. To achieve this goal, the design team, while ensuring full functionality, integrates Shanghai's Haipai culture into the architecture to improve clients’ communication and service experience, and thereby win their favor and trust, increase customer stickiness and convey the brand values.
Inspiration: As the flagship branch of a local bank in Shanghai, the project draws inspiration from the inclusive of city, avantgarde Haipai culture. Its ceiling is an aesthetic dome that symbolizes the Huangpu River. A harmonious combination of culture and architecture, this design creates a juxtaposed visual effect of history and modernity and induces associations with urban culture of Shanghai. Meanwhile, it conveys the brand values in a subtle manner, contributing to the establishment of corporate image.
Project Duration: The project began its design in 2020 and was completed on Beijing's Financial Street in 2021.
Operation Flow: The square dome at the lobby, which resembles the Huangpu River, symbolizes uprightness and rigor in traditional Chinese culture. Corresponding to the solemn atmosphere of the inner functional areas, the dome highlights the bank’s serious, meticulous attitude and brings a sense of security to clients. The embedded information display under the dome demonstrates banking services, simplifying the process of most-required services and offering greater convenience to customers.
Team Members: Wendong Zhou,
LEE YOUNGBIN,
Shuidong He,
Qilin Yang