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Shun Pin Lang 480 Blue Juomapakkaus by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun

Shun Pin Lang 480 Blue Juomapakkaus by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun is a highly esteemed winner of the very prestigious 2024 Pronssipalkinto A' Design Award in Pakkausmuotoilu Competition Category.


PronssiPakkaukset· 2024

Shun Pin Lang 480 Blue Juomapakkaus

by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun

Client: Chengdu Mind-and-Hand Positioning Co., Ltd

Pronssipalkinto A' Design Award Winner in Pakkaukset Category

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Verified Award Winner

Verify Award Status for #152682

Colors

The Design

About Shun Pin Lang 480 Blue Juomapakkaus

Shun Pin Lang 480 Blue on juomapakkausmuotoilu pullotetulle juomalle. Pullo on täysin läpinäkyvä ja sylinterinmuotoinen, ja sen geometrinen muoto on helppo pitää kädessä. Pullon runkoon on lisätty sininen pioni-aihe. Kiinalaisessa perinteessä pioni edustaa vaurautta ja hyvää onnea. Kuumafoliopainanta lisää pullon kaulaan hienoja kultaisia kuvioita. Korkin kultafolio erottaa sarjan siniset, punaiset ja kultaiset versiot toisistaan. Sininen värimaailma tukee yksinkertaista ja tyylikästä ulkonäköä ja auttaa kuluttajia tunnistamaan brändin hyllyllä.

The Recognition

About the Pronssipalkinto A' Design Award

Shun Pin Lang 480 Blue Juomapakkaus on Pronssipalkinnon A' Design Award -voittaja, erittäin arvostettu tunnustus, joka myönnetään erinomaisille designeille, joita luonnehtivat luovuus, nerokkuus ja oveluus. Pronssivoittajat ovat runsaan taitavia ja silmiinpistävän luovia taiteellisia tuotoksia, jotka todistavat suunnittelijoidensa laajaa kokemusta, mielikuvitusta ja kekseliäisyyttä. Shun Pin Lang 480 Blue Juomapakkaus:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu esine, joka on huomattavan ammattimainen ja innovatiivinen. Tämä Pronssipalkinnon A' Design Award -voittajadesign sisällyttää itseensä parhaita käytäntöjä taiteessa, tieteessä, designissa ja teknologiassa ja on erinomainen huomiollaan yksityiskohtiin. Shun Pin Lang 480 Blue Juomapakkaus tyydyttää upeasti tarpeita, koskettaa haluja, viehättää tunteita ja vetoaa uteliaisuuteen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Shunpinlang, with its exquisite packaging and delicate design, showcases the brand's unique charm and value. The fully transparent bottle is adorned with a mysterious and enchanting blue peony, symbolizing prosperity and abundance, carrying sincere auspicious wishes.
Dimensions & Packaging
The unique design carries a beautiful blessing: the peony, as a traditional auspicious flower in China, symbolizes prosperity, good fortune, and auspiciousness. The peony swirls on the bottle, which enhances the brand impression and facilitates consumer recognition. It conveys wishes of prosperity, abundance, and happiness to consumers, bringing joy and harmony to their hearts.
Tags
Packaging
Production Technology
Shunpinlang series packaging features intricate patterns on the bottle neck through hot stamping, making it even more eye-catching and prominently displaying the brand's core. Additionally, the bottle caps have undergone gold foil adjustments, clearly indicating "Blue, Red, Gold Cap" variations. This fresh visual upgrade enhances the product's visibility in the market, highlighting the brand's focus and uniqueness, and achieving a harmonious balance between functionality and aesthetics in the packaging.
Design Challenge
The overall design exudes simplicity and elegance, showcasing a sense of refinement and nobility. The combination of the blue peony on the bottle body and the golden pattern on the neck creates a harmonious and visually pleasing aesthetic, adding a touch of sophistication and texture. Every detail reflects the brand's values and quality, while also demonstrating a deep respect for and inheritance of traditional culture. The visual presentation further enhances the cultural taste, elevating the packaging to a higher level and embodying the essence of Chinese traditional harmonious and lucky culture.
Inspiration
Its meticulously crafted appearance, profound auspicious symbolism, and the noble and elegant temperament conveyed through brand design make Shunpinlang an unforgettable treasure with significant collectible value.
Operation Flow
This packaging design fully embraces the characteristics of minimalist aesthetics, showcasing the brand's sophisticated and elegant visual appeal. The cylindrical bottle shape, designed with geometric precision, is easy to grip and features smooth lines that symbolize smoothness and harmony. The exquisite use of hot stamping technique, with intricate patterns adorning the bottle neck, adds a touch of refined simplicity and sophistication that complements the peony motifs on the bottle body. The overall color scheme predominantly utilizes blue, symbolizing wisdom and a broad-minded perspective, conveying the brand's values of innovation and harmonious beauty to the world.
Team Members
He Zhuang
Qiu Lina
Wang Bowei
Yu Jun
Wang Chaojun

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