Illuminated Skyline Näyttelyosasto by Nargiza Usmanova

Illuminated Skyline Näyttelyosasto by Nargiza Usmanova is a highly esteemed winner of the very prestigious 2024 Rautapalkinto A' Design Award in Messumuotoilu Competition Category.

RautaMessut· 2024

Illuminated Skyline Näyttelyosasto

by Nargiza Usmanova

Client: GVA Lighting

Rautapalkinto A' Design Award Winner in Messut Category

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Verified Award Winner

Verify Award Status for #158654

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Colors

The Design

About Illuminated Skyline Näyttelyosasto

Illuminated Skyline on modulaarinen näyttelyosasto, joka on suunniteltu valaistusyritykselle New Yorkissa järjestettäville messuille. Osasto muodostaa abstraktin kaupungin siluetin, joka rakentuu korkeista valkoisista paneeleista toimien valon heijastuspintoina. Rakenteessa on käytetty metallisia ristikkorakenteita, alumiiniprofiileja, kiristettyjä ja painettuja kankaita, vinyyliä, MDF-levyä, muovia sekä valaisimia. Rakenteen mitat ovat 6100 mm x 6100 mm x 7800 mm. Paneeleissa esitellään värinvaihtoon kykeneviä valaistustuotteita. Suunnittelu muuntaa yksinkertaiset rakennusmuodot arkkitehtonisen valaistuksen esittelyalustaksi.

The Recognition

About the Rautapalkinto A' Design Award

Illuminated Skyline Näyttelyosasto on Rautapalkinnon A' Design Award -voittaja, arvostettu tunnustus, joka myönnetään hyville designeille, jotka täyttävät hyvin suunnitelluilta luomuksilta odotetut ammatilliset ja teollisuuden vaatimukset. Rautavoittajat osoittavat tekijöidensä suurta taitoa, korkeaa erikoistumista, asiantuntevaa ymmärrystä ja luovaa kapasiteettia. Illuminated Skyline Näyttelyosasto:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu luomus, joka on käytännöllinen ja innovatiivinen. Tämä Rautapalkinnon A' Design Award -voittajadesign yhdistää alan parhaita käytäntöjä, ja sillä on pätevät tekniset ominaisuudet, jotka yhdistyvät osaamiseen ja lahjakkuuteen. Illuminated Skyline Näyttelyosasto:a arvostetaan sen perusteellisuudesta, ja se on suunniteltu tarjoamaan elämänlaadun parannuksia, jotka auttavat tekemään maailmasta paremman paikan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The booth design, crafted for GVA Lighting at Lightfair 2023, graced the esteemed halls of the Javits Center in NYC. This project was a homage to the spirit of urban landscapes, casting a radiant glow over the cityscape with GVA's superior lighting solutions. Within this milieu, buildings transcended their mere structural identities to become beacons of life, each standing as a testament to the company's remarkable achievements in tangible, real-world environments.
Dimensions & Packaging: 6100 mm x 6100 mm x 7800 mm
Tags: Booth design, Lighting booth design, Lighting projects, Architectural lighting, Stand design
Production Technology: Modular exhibition booth: metal trusses, aluminum structures, stretched and printed fabrics, vinyl, MDF, plastic and lighting fixtures.
Design Challenge: The creative concept leverages GVA Lighting's Color-Stream technology, which allows the product to stand out due to its remarkable performance and unmatched flexibility, meeting the inventive demands of lighting designers. To showcase this innovation, a distinctive booth concept was conceived: a skyline representing an abstract city, meticulously constructed with specialized aluminum profiles and tailor-made fabrics, embodying the seamless fusion of form and function.
Research: The research is grounded in a comprehensive analysis of past lighting exhibitions, a diverse range of product types, and the collective experiences of various competitors in the industry. By meticulously examining the successes and challenges encountered by these competitors, the study seeks to extract valuable insights that will guide future strategies and spur innovations in lighting design and technology. This exhaustive approach guarantees a nuanced understanding of the competitive landscape, setting the stage for astute decision-making and pioneering advancements.
Inspiration: The primary inspiration was the urbanistic charm of New York City. The creative journey commenced with hand-drawn sketches, laying the groundwork for the vision of the GVA Lighting booth at Lightfair 2023. One could imagine a cityscape materializing within the booth, animated by tall white panels ready to be illuminated by GVA's leading lighting products. The evolution from sketches to 3D modelling refined the concept into a captivating experience that captured the essence of urban illumination.
Project Duration: The project commenced in March 2023 in Toronto and concluded in May 2023 in New York, USA. It was exhibited at Lightfair International in May 2023.
Operation Flow: GVA Lighting stood out among the 300+ exhibitors at the Javits Center during Lightfair 2023. Within this vibrant space, thousands of attendees immersed themselves in innovative tools and solutions for their projects. The booth showcased the award-winning Color-Stream technology, the HL4 Highlighter, and other pioneering products, capturing the essence of urban brilliance. As attendees reveled in the luminous ambiance, GVA Lighting took pride in being a significant contributor to the booth's success.
Patents: Copyrights belong to Nargiza Usmanova, 2023.
Image Credits: 3D Renders: Nargiza Usmanova
Photos: GVA Lighting