Una Luna Collection Suklaapakkaus by Olha Takhtarova

Una Luna Collection Suklaapakkaus by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Pronssipalkinto A' Design Award in Pakkausmuotoilu Competition Category.

PronssiPakkaukset· 2025

Una Luna Collection Suklaapakkaus

by Olha Takhtarova

Client: Sot B&d

Pronssipalkinto A' Design Award Winner in Pakkaukset Category

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Colors

The Design

About Una Luna Collection Suklaapakkaus

Una Luna on pakkaussuunnittelu suklaakokoelmalle. Rasiat on valmistettu jäykästä pahvista mattamustalla pinnalla. Kultafolioplaus korostaa kuunmuotoa ja tuotemerkin nimeä, kun taas kohoavat linnut kuvastavat vapautta. Selektiivinen lakkaus ja kohokuviointi tuovat pintaan tekstuuria, ja sisäpuolelle on lisätty kultainen vuoraus. Painettu makuopas kuvailee jokaisen suklaan, ja sisäinen tarjotin pitää palat järjestyksessä. Tarjolla on kolme kokoa, 180–300 millimetriä pituudeltaan. Tavoitteena on esitellä suklaat hienostuneena lahjana.

The Recognition

About the Pronssipalkinto A' Design Award

Una Luna Collection Suklaapakkaus on Pronssipalkinnon A' Design Award -voittaja, erittäin arvostettu tunnustus, joka myönnetään erinomaisille designeille, joita luonnehtivat luovuus, nerokkuus ja oveluus. Pronssivoittajat ovat runsaan taitavia ja silmiinpistävän luovia taiteellisia tuotoksia, jotka todistavat suunnittelijoidensa laajaa kokemusta, mielikuvitusta ja kekseliäisyyttä. Una Luna Collection Suklaapakkaus:n odotetaan olevan korkeassa arvossa pidetty, ihailtu ja rakastettu esine, joka on huomattavan ammattimainen ja innovatiivinen. Tämä Pronssipalkinnon A' Design Award -voittajadesign sisällyttää itseensä parhaita käytäntöjä taiteessa, tieteessä, designissa ja teknologiassa ja on erinomainen huomiollaan yksityiskohtiin. Una Luna Collection Suklaapakkaus tyydyttää upeasti tarpeita, koskettaa haluja, viehättää tunteita ja vetoaa uteliaisuuteen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Una Luna ("One Moon") chocolate packaging is meant to capture luxury, mystery, and grace. Inspired by the beauty of moonlit evenings, the design contrasts visually strikingly by combining a deep black matte surface with gold foil embellishments. Rising birds and the golden moon represent liberty and luxury, therefore turning every chocolate box into a sophisticated encounter. Excellent printing makes the box feel special in consumers' hands and on the shelf.
Dimensions & Packaging: Large Box: 300mm x 180mm x 50mm
Medium Box: 240mm x 140mm x 45mm
Small Box: 180mm x 100mm x 40mm
Tags: chocolate candy, chocolate luxury packaging, gold, moon
Production Technology: Rigid cardboard with a matte black finish for elegance and durability forms the Una Luna package. Selective varnishing gives texture; gold foil stamping accentuates the moon and branding. Embossing accentuates tactile appeal and helps important features stand out. The inside gold lining improves the unboxing experience.
Design Challenge: Designing Una Luna's packaging proved mostly difficult in balancing luxury with brand narrative. It had to be premium and convey the moon's relationship to mystery, elegance, and retreat as well as feel good. Developing a unique design that distinguishes itself in the cutthroat confectionery industry while preserving a coherent visual identity throughout several flavors was another difficulty. The answer was to use a strong but understated color palette, apply high-end printing techniques, and make sure every variation in the collection kept its originality while also being harmonic complete. Una Luna's packaging deftly communicates both luxury appeal and an immersive brand narrative by combining innovative graphics with superior materials.
Research: Una Luna's packaging research concentrated on consumer psychology and how luxury aesthetics affect buying choices. Research show that black and gold color schemes are quite connected with elegance and premium quality. To improve the sensory attraction, tactile details including varnishing and embossing were also included. According to market research, the impression of gourmet chocolates depends much on packaging, hence strategic use of simple but strong design elements that express elegance and uniqueness results. These components together guarantees that Una Luna chocolates will be seen as a premium luxury.
Inspiration: The moon's enigmatic charm and a tranquil riverbed under a starry night sky inspire Una Luna. Like fine chocolates, the idea evokes peace, richness, and individuality. Birds flying across a golden moon symbolize freedom and transcendence, supporting the idea that Una Luna chocolates offer escape from the daily. Natural motifsin the design illustrate how the company values craftsmanship and purity.
Project Duration: May 2024 US - June 2024 US
Operation Flow: Una Luna's packaging is meant to improve user experience in all its elements. The box's robust but elegant construction offers protection while preserving an easy unpacking mechanism. While the printed taste guide provides a clear picture of the several chocolates, the gold foil-stamped moon makes a great first impression. The way the chocolates are arranged inside is painstakingly designed to offer a visually appealing and orderly appearance, so simplifying and fun the choosing procedure becomes. The high-quality materials guarantee longevity and communicate uniqueness.
Team Members: Olha Takhtarova