Blueocean Site web by Sixty Two is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronze in Web Competition Category.

BronzeWeb· 2021

Blueocean Site web

by Sixty Two

Client: Blueocean

A' Design Award de Bronze Winner in Web Category

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Verified Award Winner

Verify Award Status for #110819

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The Design

About Blueocean Site web

Blueocean est un site web responsive qui offre aux propriétaires de marques et aux spécialistes du marketing un accès abordable aux données de marché. La plateforme propose des évaluations de la personnalité de marque, des vérifications de contenu, des analyses comparatives de la concurrence et des suggestions concrètes. Une visualisation claire des données transforme d'importants volumes d'informations de marché en enseignements utiles à la stratégie commerciale. Une brève évaluation gratuite conduit les utilisateurs vers l'évaluation complète, ce qui simplifie le parcours. La mise en page épurée et professionnelle s'adapte aux ordinateurs portables, aux tablettes et aux smartphones.

The Recognition

About the A' Design Award de Bronze

Blueocean Site web est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Blueocean Site web est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Blueocean Site web satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging: Responsive Website
Tags: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology: Responsive Web
Design Challenge: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members: Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits: Sixty Two
Blueocean