Be:side Café et Beauté by Akitoshi Imafuku and Lily Sugiyama

Be:side Café et Beauté by Akitoshi Imafuku and Lily Sugiyama is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronze in Design d'Intérieur Competition Category.

BronzeIntérieur· 2021

Be:side Café et Beauté

by Akitoshi Imafuku and Lily Sugiyama

Client: Funabashiya

A' Design Award de Bronze Winner in Intérieur Category

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Verified Award Winner

Verify Award Status for #120707

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Colors

The Design

About Be:side Café et Beauté

Pour le nouveau défi de Funabashiya, qui possède une longue histoire depuis 1805 en tant que boutique de mochi d'arrow-root, les designers ont estimé qu'il était important de revenir à leurs propres racines et de chérir leur longue histoire. Ainsi, ils ont adopté l'emblématique tonnelle de glycines de leur magasin principal dans la conception de l'ensemble de l'entrée. Non seulement ce design dynamique de l'entrée se démarque dans le quartier résidentiel tranquille d'Aoyama et attire l'attention, mais elle fait également office de terrasse pour leurs clients.

The Recognition

About the A' Design Award de Bronze

Be:side Café et Beauté est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Be:side Café et Beauté est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Be:side Café et Beauté satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Funabashiya is an arrowroot mochi store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. The wisteria arbor at Funabashiya's flagship store became iconic to their customer.
For new challenge of our client Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history. Therefore, they adopted the iconic wisteria arbor of Funabashiya's flagship store to the design of the whole entrance. Not only the dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers.
Tags: Japanese design, wisteria arbor, wood, simple
Production Technology: To emphasize the linear design, the dark grey tiles runs from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. The designers kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light.
Inspiration: Inspiration came from the wisteria arbor at “Funabashiya” flagship store in Kameido. The wisteria arbor became iconic to their customer over the years of their history. For their new challenge, the designers thought it is important to return to their own roots and cherish their long history.
Project Duration: The project started in January 2020 and finished in July 2020 in Shibuya, Japan
Team Members: Lead Design: Akitoshi Imafuku (supermaniac inc.)
Design: Lily Sugiyama (supermaniac inc.)
Lighting Plan: Hiroshi Enami (L GROW)
Construction: Yashima Creation
Image Credits: Daisuke Shima (ad hoc Inc.)