Shin Tay Yuan Design intérieur d'une usine touristique by Googoods

Shin Tay Yuan Design intérieur d'une usine touristique by Googoods is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Design d'Intérieur Competition Category.

ArgentIntérieur· 2021

Shin Tay Yuan Design intérieur d'une usine touristique

by Googoods

Client: Googoods

A' Design Award d'Argent Winner in Intérieur Category

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Verified Award Winner

Verify Award Status for #123858

View at A' Design Award Press Release Award Badge

Colors

The Design

About Shin Tay Yuan Design intérieur d'une usine touristique

Shin Tay Yuan est l'aménagement intérieur d'une usine ouverte au tourisme, conçue pour une entreprise de décalcomanies céramiques située à New Taipei City, à Taïwan. Le design met en œuvre des matériaux industriels propres à l'usine. Une tôle perforée accueille le visiteur dès l'entrée. Le concept s'inspire de la sérigraphie, outil essentiel du procédé de décalcomanie, également décliné sur les cloisons suspendues et le système de signalétique. Dans les fabriques de céramique, les ustensiles sont empilés sur des planches de bois pour faciliter leur manutention : cette scène a été transposée dans la conception du comptoir. L'histoire de l'entreprise est racontée par l'image plutôt que par de longs textes. L'espace fait ainsi découvrir aux visiteurs l'industrie de la décalcomanie céramique.

The Recognition

About the A' Design Award d'Argent

Shin Tay Yuan Design intérieur d'une usine touristique est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Shin Tay Yuan Design intérieur d'une usine touristique est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Shin Tay Yuan Design intérieur d'une usine touristique est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Factory materials are used. The punched-plate is immediately seen when entering the entrance. In addition to modifying the original space decoration, the design concept also comes from the screen printing. It is one of the important tools in the applique process, and it is also used in hanging partitions and indicating systems. When making ceramic decals, the utensils are stacked on wooden boards for easy operation, which is a common scene in ceramic factories, and it is transformed into the counter. The white space with white T-shirt at the entrance is like the white porcelain before the decals. The founder said: “The decals are like the printing on a white T-shirt. googoods have also extended the products to interior design, such as the table use of tiles and tableware used on site.”
Dimensions & Packaging: The area of the project is 272 sqm.
Tags: interior, space, experiential space, design, googoods, exhibition, culture
Production Technology: Wood, Steel, Ceramic Tile, Punched-plate, Porcelain
Design Challenge: Distorted space, arrangement of significant database, arrangement of the service aspect, and the future branding integration as well as early matching of strategic execution.
Research: The Research objective was to learn and understand the brand's spirit and essence. And how could we let everyone understand the production has not come easily and value each product.
Inspiration: Yingge used to be a major ceramic town in Taiwan, but it has been through the problems of population and industry relocation. Shin Tay Yuan is a 50-year-old company in Yingge. Through the revitalization program with regional characteristics design of Taiwan Design Research Institute, googoods uses a modernized space and a simplified process of communication to let the public can easily understand the ceramic decal industry, and find the professionalism of the factory, and feel the value of the product. The most important thing is that people begin to value the quality of life because of these articles for daily use.
Project Duration: The project started in October 2020 and was completed in January 2021 in New Taipei City, Taiwan.
Operation Flow: For the company introduction, we extracts several important time points and milestones through images, jumping out of the stiff performance and mechanical narrative of literal contents. There are two processes: external and internal. The external process is to allow the guests to understand and achieve communication. By simplification, infographic, and interactive installment, we hope to reduce waste of manpower and increase efficiency. The internal process is to show technical expertise, and let everyone understand the production has not come easily and value each product.
Team Members: Art Director: Chihong Chuang
Planning: Joy chuang
Graphic: Weichi Pai
Graphic: Hsiangchi Yang
Interior: Shouyun Fu
Interior: Yuwen Huang
Project Manager: Yuhan Hsu
Project Manager: Iju Lin
Image Credits: googoods