Aesthetics of Calibration Design intérieur de commerce de détail by Clement Tung Jeun Cheng

Aesthetics of Calibration Design intérieur de commerce de détail by Clement Tung Jeun Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award de Fer in Design d'Intérieur Competition Category.

FerIntérieur· 2022

Aesthetics of Calibration Design intérieur de commerce de détail

by Clement Tung Jeun Cheng

Client: CINCHstudio Spacial Design

A' Design Award de Fer Winner in Intérieur Category

10,270

Verified Award Winner

Verify Award Status for #126614

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Aesthetics of Calibration Design intérieur de commerce de détail

Aesthetics of Calibration est l'aménagement intérieur d'un magasin de lunettes à Macao, d'une superficie d'environ 30,3 mètres carrés. Le plan ouvert remplace l'agencement fermé des opticiens traditionnels. Un îlot central accompagné de chaises hautes rapproche les clients, le personnel et les produits, favorisant des échanges détendus. Les motifs de bois et la pierre d'eau se marient à des détails en acier inoxydable qui font écho au métal des lunettes. Tous les produits sont présentés au-dessus de la hauteur de la taille, sur des tablettes longues et courtes évoquant les graduations d'une échelle de calibration.

The Recognition

About the A' Design Award de Fer

Aesthetics of Calibration Design intérieur de commerce de détail est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. Aesthetics of Calibration Design intérieur de commerce de détail est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. Aesthetics of Calibration Design intérieur de commerce de détail est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is a glasses store forfeiting the old-style glasses store type with a brand new design, thereby creating a bright and professional commercial space with open-style design as the main body, utilizing the central island bar chair design to shorten the distance between the customers, employees and products, thereby allowing for more relaxed communication without the restriction of distance.
Dimensions & Packaging: The property is about 30.3 square meters.
Tags: Interior Design, Glasses Store, Waterstone, Stainless steel, Modern style
Production Technology: As for the materials, the combination of wood patterns with waterstone endows the space with a dignified yet refreshing visual effect, which is decorated with stainless steel that corresponds to the metallic material of the glasses, further bringing out the professional and fashionable ambience. Moreover, due to the long and narrow shape of the spatial layout, the circulation and area segmentation are limited, where an open sentiment is required to be presented in the limited space while offering strong storage function in order to display the numerous branded product models.
Design Challenge: The position of the entrance is elevated, allowing sunlight to result in a greater shining angle, thereby enhancing indoor lighting; LED lights are selected for the light fixture to save energy, while eco-friendly wallpapers are adopted to reduce the burden on the environment; with the building structural technology, natural ventilation and natural lighting are further emphasized to enhance the indoor degree of comfort, thereby satisfying the indoor lighting demand.
Research: All products are displayed above the waist height to allow for more focused and clear visual effect, thereby reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Inspiration: Treasure what is offered by nature via the approach of being the designer, to allow people and the environment to live sustainably with a friendlier approach.
Project Duration: The project finished in July 2020, Macau.
Operation Flow: The visual space is extended via the use of the bevel design by the entrance as well as the lines of the walls on both sides, with circulation which is designed to attract customers to go inside the store; moreover, all products are displayed above the waist height to allow reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Team Members: Director: Clement Tung Jeun Cheng
Image Credits: Photo credit: Billy Yiu