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Easynav Infinity Système Chirurgical by Shreya Paliwal

Easynav Infinity Système Chirurgical by Shreya Paliwal is a highly esteemed winner of the very prestigious 2022 A' Design Award de Fer in Produit Médical Competition Category.


FerProduit Médical· 2022

Easynav Infinity Système Chirurgical

by Shreya Paliwal

Client: Happy Reliable Surgeries Pvt. Ltd

A' Design Award de Fer Winner in Produit Médical Category

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Verified Award Winner

Verify Award Status for #139427

Colors

The Design

About Easynav Infinity Système Chirurgical

La conception d'Infinity est le reflet visuel de la qualité du produit en utilisant un langage de forme unique qui a également été optimisé pour la fabrication et la rentabilité. En règle générale, le segment de marché concerné est rempli de produits conçus à l'aide de plastiques pour obtenir des courbes difficiles et un langage de forme attrayant pour l'utilisateur et confortable pour le patient. Cela avait été un défi de conception pour le concepteur de créer un facteur de forme unique en utilisant uniquement la tôle et les processus ultérieurs tout en gardant à l'esprit le coût d'un produit unique en tant que tel ayant une production à faible volume.

The Recognition

About the A' Design Award de Fer

Easynav Infinity Système Chirurgical est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. Easynav Infinity Système Chirurgical est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. Easynav Infinity Système Chirurgical est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design ensures visual reflection of the quality of the product using unique form language while also being optimized for manufacturing and cost. It challenges the assumption that good curves and unique form language can only be achieved using processes like thermoforming, die casting, and so on. Infinity sets itself apart in the market with a unique form factor achieved using only sheet metal, a few bending, welding, and finishing processes.
Dimensions & Packaging
The dimensions are product dimensions excluding the height of the camera and monitor
Dimensions: 457.2mm x 245.5mm x 927.2 mm
Material : Stainless Steel, 2 mm in thickness
Processes used: Laser cutting, Sheet metal Bending, Lancing, Welding, Buffing and Powder coating
Tags
Futuristic, Medical device, User friendly, Robotic, Elegant, Soothing
Production Technology
Infinity has Nerves of Steel, the product is made of sheet metal, Stainless Steel - to avoid any rusting, and has been optimized such that the manufacturing takes less time, and resources. The unique taper shape, curves along the body and the handle are achieved using modifications done to the bending tools and development techniques without any plastic components. Laser cutting, lancing, and bending operations are done following which welding, buffing, and powder coating is required.
Design Challenge
Most of the market in the surgical navigation segment has aesthetic forms that are manufactured using a combination of thermoformed plastics and sheet metal parts. Competing within the same segment while providing cost-effective solutions with unique design, premium experience, and without using plastics had been a challenge. The Interface had been created using a software with limited creative implementation capabilities so the design had to be optimized for fewer efforts and more impact.
Research
Qualitative Research was used to uncover areas of improvement in customer interaction, product safety, design language, overall experience, manufacturability, cost, and assembly of the product. After feedbacks and interviews with surgeons, OT staff, Team at HRS and experts from the domain, Investigator Triangulation had been used to validate the data points. Implementation of these insights into the design resulted in a Positive Change in the Perception of Product Quality hence Brand Positioning.
Inspiration
While working in the field of medical technology, customer satisfaction and the comfort of the patient is very important. Aesthetical beauty with a seamless product experience is an integral factor that helps achieve it. The previous model of the product had inherent quality and accuracy but lacked the visual factors to appeal and compete in the market. Hailing from a family of doctors, the empathy towards doctors and patients became a strong motive to re-design the product system.
Project Duration
The project started in October 2020 and has undergone three iterations and testing before reaching this final version in Feb 2022
Operation Flow
First, the product is assembled, sanitized, and made ready for the users to interact with. Then surgical data of the patient is added to generate a three dimensional model of the scans. Infinity allows for preoperative planning, enabling the surgeon to view the data and plan the course of surgery before making an incision. The system is then calibrated in relation to the body of the patient, to give accurate real time data for navigating toward the desired area with safety and ease.
Team Members
Mentor: Arpit Paliwal
Mentor: Parag K Vyas
Image Credits
Image #1: Designer Shreya Paliwal, easyNav Infinity 1, 2022.
Image #2: Designer Shreya Paliwal, easyNav Infinity 2, 2022.
Image #3: Designer Shreya Paliwal, easyNav Infinity 3, 2022.
Image #4: Designer Shreya Paliwal, easyNav Infinity 4, 2022.
Image #5: Designer Shreya Paliwal, easyNav Infinity 5, 2022.
Video Credits: Happy Reliable Surgeries Pvt. Ltd, Infinity Video, 2022

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