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Bao'an Tourism Gifts Service à thé by Yan Wu

Bao'an Tourism Gifts Service à thé by Yan Wu is a highly esteemed winner of the very prestigious 2024 A' Design Award de Fer in Cadeaux Competition Category.


FerCadeaux· 2024

Bao'an Tourism Gifts Service à thé

by Yan Wu

A' Design Award de Fer Winner in Cadeaux Category

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The Design

About Bao'an Tourism Gifts Service à thé

Bao'an Tourism Gifts est un service à thé en céramique conçu comme souvenir touristique. Sa forme s'inspire de la Tour du Phénix du district de Bao'an, associant ainsi des silhouettes traditionnelles à un style moderne épuré. Les pièces sont réalisées en céramique du four de Shengkou, dans le district de Shexian, province de l'Anhui, avec des émaux monochromes brun-noir et vert-noir. Le coffret extérieur est fabriqué en pâte à papier écologique et arbore des étiquettes en forme d'enveloppe de différentes couleurs. L'ensemble fait entrer la culture locale dans le rituel quotidien du thé.

The Recognition

About the A' Design Award de Fer

Bao'an Tourism Gifts Service à thé est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. Bao'an Tourism Gifts Service à thé est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. Bao'an Tourism Gifts Service à thé est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original trditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free.
Dimensions & Packaging
50cm*16cm*12cm
Tags
environmentally friendly, tea appreciation, Bao'an courtesy, ceramics, Shenzhen tea
Production Technology
The outer box is made from environmentally friendly pulp and features modern-style envelope labels. The internal tea sets are crafted from Shengkou Kiln ceramics from Shengkou Village, Guilin Town, Shexian County, Anhui Province. Shexian Shengkou Kiln originated during the Tang Dynasty, flourished during the Five Dynasties, and ceased production in the Song Dynasty, with a history of at least 1,170 years. It boasts high-end ceramics with single-color glazes such as black-brown and black-green.
Design Challenge
The design and production of the internal tea sets involve the use of ceramics from Shengkou Kiln in Guilin Town, Shexian County, Anhui Province. These ceramics are characterized by high-quality single-color glazes such as black-brown and black-green.
Research
Understanding the needs, preferences, and behavior patterns of the target users is crucial. This involves gathering user feedback and insights through methods such as user research, market analysis, and competitive analysis. During the early stages of product design, concept development and ideation are carried out. This includes defining the product's positioning, target user demographics, core features, and characteristics. Preliminary design concepts are developed using tools like sketches, storyboards, and user stories.
Inspiration
The designer has chosen "Bao'an Youli" as the main theme, incorporating the Bao'an District's Phoenix Tower as a design element. They have captured traditional auspicious symbolism in a collection of Chinese tea sets designed for everyday tea enjoyment and contemplation. This series not only meets various modern lifestyle needs but also seamlessly blends traditional cultural elements with contemporary aesthetic styles.
Project Duration
This project began in October 2022 and, after approximately 8 months of research, organization, and design, it was finally prototyped and produced in June 2023. It was showcased at the Shenzhen Creative Gifts Exhibition.
Operation Flow
This work utilizes eco-friendly outer packaging and the application of plastic envelope labels in different colors. It aims to better and more directly convey the theme of "Bao'an Youli" brand, making it closer to the lives of modern young people. Through the presentation of Chinese tea sets, it not only fulfills various modern lifestyle needs but also seamlessly integrates traditional cultural elements with contemporary aesthetic styles.
Image Credits
None

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