Rhythmic Conception de livre by Yiwen Zhang

Rhythmic Conception de livre by Yiwen Zhang is a highly esteemed winner of the very prestigious 2024 A' Design Award de Fer in Imprimé Competition Category.

FerImprimé· 2024

Rhythmic Conception de livre

by Yiwen Zhang

Client: Zhang-W

A' Design Award de Fer Winner in Imprimé Category

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Verified Award Winner

Verify Award Status for #155679

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Colors

The Design

About Rhythmic Conception de livre

Rhythmic est un ouvrage qui étudie l'influence positive de la culture punk sur la santé mentale. Le design s'appuie sur les valeurs punk que sont le « do it yourself », la rébellion et l'expression de soi, et il construit un récit musical cohérent grâce à un langage visuel limpide. Le rouge, le noir et le blanc constituent les couleurs principales. Les typographies et les éléments graphiques s'inscrivent dans une grille stable afin d'évoquer les formats courts et les tempos rapides. Le livre mesure 210 sur 140 millimètres et compte 92 pages. Rhythmic est proposé en version numérique ainsi qu'en édition reliée avec une reliure à pliage papillon. Un carton argent brillant met en valeur les pages centrales.

The Recognition

About the A' Design Award de Fer

Rhythmic Conception de livre est lauréat de l'A' Design Award de Fer, une reconnaissance prestigieuse décernée à de bons designs qui répondent aux exigences professionnelles et industrielles attendues de créations bien conçues. Les lauréats Fer démontrent la grande compétence, la haute spécialisation, la compréhension experte et la capacité créative de leurs créateurs. Rhythmic Conception de livre est censé être une création très estimée, admirée et chérie, pratique et innovante. Ce design lauréat de l'A' Design Award de Fer intègre les meilleures pratiques de l'industrie et présente des caractéristiques techniques compétentes associées à un savoir-faire et à du talent. Rhythmic Conception de livre est respecté pour sa rigueur et est conçu pour apporter des améliorations de la qualité de vie qui contribuent à faire du monde un monde meilleur.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For centuries, art and music have been helping people explore conflicts and themes that influence their actions, thoughts, and emotions. This project studies the positive impact of punk culture on social mental health. Based on the DIY, rebellion, and self in the punk spirit, it forms a coherent and interactive musical narrative style through solid visual language.
Dimensions & Packaging: Size 210mm x 140mm
Full book 92P
Hardcover-laminating
Tags: Print, Communication, Punk Art, Art Therapy, Graphic Design
Production Technology: It is circulated in the market in two ways - a sustainable ebook and a hardcover with collectible value. The hardcover uses rich butterfly-fold binding and high-quality printing materials to achieve the best authentic touch.
Design Challenge: Punk aesthetics is a revolution in the history of graphic design that ripped up the rules of neutral sans serif typography and the prevalence of Swiss minimalism. Integrating punk's unconventional and transformative spirit into art therapy can lead to a better understanding of the effects of art therapy and strike a balance while distinguishing it from traditional punk art and art therapy works. Through innovative forms of expression, it breaks the limitations of the definition, such as art created outside the boundaries of its official culture.
Research: Red symbolizes the definite emotional power of punk-catharsis, release, breaking the mold, and matching with black and white, the iconic colors of punk art, to brighten and enliven the picture. Embed fonts and graphics into a stable grid layout system to obtain a sense of balance and show significant punk music characteristics such as short formats, fast tempos, simple melodies and harmonies through different arrangements of fixed elements. The essence lies in the narrative expressiveness of music. Each page presents a variety of rhythmical sense to enrich the viewer's sensory experience.
Inspiration: Traumatic memories are usually encoded visually. Artistic creation can be used to understand traumatic experiences better, motivate creativity and unlimited imagination of self-expression, and thus establish a refuge for strong emotions. Inspired by personal experiences and influenced by DIY thinking, empowerment and the uncontrolled, homemade style of the punk spirit, the author uses self-concept reshaping as a creative archetype combined with visual art to express value cognition.
Project Duration: The project started in November 2022 and finished in November 2023, in New York.
Operation Flow: Using Adobe Indesign as the tool to edit and Design the book before print it. The paper was tested during the printing process and Bright silver card was used as a special material to highlight the center page to reach the climax.
Team Members: Yiwen Zhang - Designer ｜ Publisher