Henry Moore Exhibition Identité Visuelle by Yuxin Feng

Henry Moore Exhibition Identité Visuelle by Yuxin Feng is a highly esteemed winner of the very prestigious 2025 A' Design Award d'Argent in Design Graphique Competition Category.

ArgentGraphisme· 2025

Henry Moore Exhibition Identité Visuelle

by Yuxin Feng

Client: Feng Yuxin Design

A' Design Award d'Argent Winner in Graphisme Category

82,666

Verified Award Winner

Verify Award Status for #161057

View at A' Design Award Press Release Award Badge

Colors

The Design

About Henry Moore Exhibition Identité Visuelle

La conception visuelle pour l'exposition Henry Moore présente une approche globale, mettant en vedette des supports traditionnels tels que des affiches et des billets. De plus, une collection unique de produits culturels et créatifs a été conçue exclusivement pour l'exposition. Cette collection comprend des crayons pour enfants et des cahiers de dessin inspirés des sculptures emblématiques d'Henry Moore. En transformant ses œuvres sculpturales en cahiers de dessin captivants, les créations visent à éveiller la créativité et l'imagination des enfants, rendant l'art plus accessible et interactif pour le jeune public.

The Recognition

About the A' Design Award d'Argent

Henry Moore Exhibition Identité Visuelle est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Henry Moore Exhibition Identité Visuelle est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Henry Moore Exhibition Identité Visuelle est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project merges art, design, and education to celebrate the timeless works of Henry Moore. The exhibition's visual identity is defined by traditional design elements such as posters and tickets, paired with an innovative collection of cultural and creative products. What sets this project apart is the transformation of Moore's sculptural artistry into interactive tools for children, such as drawing books and pencils. These products not only honor the legacy of Henry Moore but also inspire a new generation of creativity, making the exhibition both culturally enriching and uniquely engaging.
Dimensions & Packaging: Minimum height of the logo: 10 mm
Tags: Logo, Art, Graphic design
Production Technology: The design and production of the accompanying exhibition visual cultural and creative products have fully taken into account the use of safe and healthy materials.
Design Challenge: The challenge in design lies in accurately and intuitively conveying the personal characteristics of the exhibiting artist and applying them to all exhibition designs and cultural and creative products.
Research: By designing accompanying exhibition cultural and creative products, it enhances the broad participation of various groups. Artworks are not only meant to be appreciated, but children can also learn about and engage with the exhibition through these cultural and creative products.
Inspiration: The design inspiration comes from Henry Moore's classic sculpture work, "Reclining Figure." Its overall form is streamlined, resembling the letter "M," which corresponds to Moore's English initial "M." It cleverly integrates its representative features into a logo graphic, possessing strong recognizability.
Project Duration: The project starts in July 2021 and ends in August 2021 in Nanjing, China
Operation Flow: The design effectively conveys Henry Moore's personal characteristics, with minimalist lines outlining key information, enhancing recognition, and possessing a visually captivating appeal that can be widely disseminated.
Team Members: Yuxin Feng
Image Credits: Photographer Yuxin Feng, 2023