Moducruze Concept de vélo électrique by Yisong Jiang

Moducruze Concept de vélo électrique by Yisong Jiang is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Design Futuriste Competition Category.

BronzeFuturiste· 2025

Moducruze Concept de vélo électrique

by Yisong Jiang

A' Design Award de Bronze Winner in Futuriste Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Moducruze Concept de vélo électrique

Moducruze est un concept de vélo électrique conçu pour les trajets urbains et les balades de loisir. Son groupe motopropulseur électrique compact permet de conserver un cadre de petite taille, facile à ranger. Les panneaux modulaires peuvent être retirés et remis en place, ce qui permet de changer les couleurs et d'ajouter des accessoires. Les matériaux composites légers assurent la durabilité tout en limitant le poids. Les commandes d'accélération et de freinage sont disposées sur le guidon, et une application connectée permet de suivre les performances et d'ajuster les réglages. Ce concept allie mobilité pratique et expression personnelle.

The Recognition

About the A' Design Award de Bronze

Moducruze Concept de vélo électrique est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Moducruze Concept de vélo électrique est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Moducruze Concept de vélo électrique satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The ModuCruze redefines the e-bike with a focus on functionality, customization, and sleek design. Its electric powertrain allows for a compact, storage-friendly package, ideal for commuters and adventurers alike. The modular, removable panels enable easy personalization, inviting users to change colors, add accessories, and adapt the bike to their style. This "wrapability" feature fosters creativity and ownership, offering a versatile, stylish solution that balances practicality with aesthetic
Dimensions & Packaging: Length: 1969.77 mm
Height: 1140.46 mm
Width: 890 mm
Tags: bike, scooter, industrial design, product design
Production Technology: The ModuCruze needs an efficient electric powertrain with a compact battery for optimal range and space-saving. Modular panel technology supports the customizable "wrapability" feature, allowing easy removal and personalization. Lightweight composite materials provide durability, while connectivity features, like app integration, offer performance tracking and setting customization, enhancing the user experience. This blend of tech ensures functionality, style, and adaptability for riders.
Design Challenge: The creative challenge was balancing functionality, aesthetics, and user customization in a compact e-bike. One obstacle was designing a modular, removable panel system that was both durable and easy to use, which required extensive prototyping. Internally, we had to align with historical trends of minimalism while integrating modern tech. Externally, we navigated production limitations, regulatory requirements (such as safety standards), and material constraints. Additionally, keeping the technology affordable while offering premium features was a key challenge.
Research: The design research for the Modu focused on understanding user needs, market trends, and technological advancements. We explored how people use e-bikes, what features they value most (like storage, customization, and ease of use), and how design can enhance those experiences. We also studied the latest materials and tech, ensuring the bike is lightweight, durable, and easy to maintain. The goal was to create a versatile, practical, and personalized bike that meets both functional and aesthetic desires.
Inspiration: The ModuCruze project was inspired by the need to expand the utility of e-bikes in urban and recreational settings. Traditional bikes often lack storage and customization, so I aimed to create a model that provides both. Observing the trend toward personalization, I wanted a design that each user could tailor to their lifestyle, blending functionality with a customizable, stylish look. This concept reimagines the e-bike as both a practical vehicle and an expression of individuality.
Project Duration: 1 month, Los Angeles, California
Operation Flow: The Modu is operated using a simple interface, with throttle and brake controls on the handlebars, while the electric powertrain provides smooth acceleration. Its modular design allows easy transformation by removing or reattaching panels for customization. Key interaction points include adjusting the bike’s settings via an app and changing the bike’s appearance. The bike performs better by offering superior storage, customization, and adaptability, making it more versatile, user-friendly, and efficient than traditional e-bikes.
Team Members: Yisong jiang