Panlong Tiandi Mtpt Boutique by Minghong Ou

Panlong Tiandi Mtpt Boutique by Minghong Ou is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Design d'Intérieur Competition Category.

BronzeIntérieur· 2025

Panlong Tiandi Mtpt Boutique

by Minghong Ou

Client: ImSD

A' Design Award de Bronze Winner in Intérieur Category

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Verified Award Winner

Verify Award Status for #167435

View at A' Design Award Press Release Award Badge

Colors

The Design

About Panlong Tiandi Mtpt Boutique

Ce projet est situé à Panlong Tiandi, dans la partie nord-est de la ville de Xujing, district de Qingpu, à Shanghai. L'espace combine le profond patrimoine culturel de l'ancienne ville de Panlong avec les caractéristiques des produits Mtpt, en utilisant les matériaux, les formes, les sons et les jeux d'ombre et de lumière pour estomper les frontières entre intérieur et extérieur, artificiel et naturel, avec le thème Toucher la Nature, permettant à la beauté de la nature de pénétrer l'espace et réalisant une fusion symbiotique entre architecture et paysage.

The Recognition

About the A' Design Award de Bronze

Panlong Tiandi Mtpt Boutique est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Panlong Tiandi Mtpt Boutique est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Panlong Tiandi Mtpt Boutique satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Centered around the project's core concept and the texture of the water town environment, we understand the symbiotic relationship between outdoor experiences and the natural environment. It has a morning glory-shaped sound installation. It draws people into a mysterious world of sound and light, allowing them to touch the sounds of nature in an unprecedented state, bringing people closer to nature.
Dimensions & Packaging: Width 14100mm x Depth 8400mm x Height 4100mm
Tags: "sound, installation, symbiosis, retail, micro-cement"
Production Technology: The space overall adopts raw wood and micro-cement materials to create a basic natural atmosphere indoors, blending seamlessly with the water town scenery through large floor-to-ceiling windows, allowing natural elements to run through and flow freely between indoors and outdoors.
Design Challenge: The most difficult part of this design was the sloping wooden planks above the display area. The thickness of the board is only 20mm. It hangs in the air and will not deform. Solution: Use aluminum alloy frame internally and wood veneer on the surface.
Research: The design of retail stores has been the subject of considerable research in disciplines such as marketing and consumer behavior. In this project, through the methods of dialogue, tropes and defamiliarization, we create a space that already exists in memory but is not yet fully present in reality. We hope that customers can have a different experience and give the retail design a new look. For example, tropes are used to represent abstract streams, ponds, and forests of light.
Inspiration: Inspired by my experience of hiking outdoors, I wanted to integrate outdoor forests, streams, ponds, stones, mountain huts and sounds into this space to blur the boundaries between indoors and outdoors, artificial and natural, with the theme of "Touching Nature", allowing the flexible beauty of nature to flow freely within the space and achieving a symbiotic fusion between architecture and landscape.
Project Duration: The project started in June 2024 in Shanghai and finished in November 2024 in Shanghai
Operation Flow: We designed a sound installation in this space. We collect outdoor water sounds, bird sounds, wind sounds, etc., to increase the interaction between people and nature.