Hocking Hills Design Web by Cansu Dagbagli Ferreira is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Design d'Interface Competition Category.
BronzeInterface· 2025
Hocking Hills Design Web
Client: Cansu Dagbagli Ferreira
A' Design Award de Bronze Winner in Interface Category
Verified Award Winner
Verify Award Status for #169553The Design
About Hocking Hills Design Web
La refonte de Hockinghills.com introduit une plateforme de réservation épurée et contemporaine pour les séjours nature et les activités de plein air. Privilégiant la clarté et l'utilisabilité, le design actualisé présente une approche minimaliste qui met en valeur la beauté naturelle de Hocking Hills. Une interface utilisateur raffinée, une navigation optimisée et un ensemble de plus de 100 icônes personnalisées améliorent l'accessibilité et la fonctionnalité. Le résultat est une expérience numérique cohérente et engageante qui simplifie la planification du voyage tout en restant fidèle à l'engagement de la marque envers la nature, la communauté et l'exploration fluide.
The Recognition
About the A' Design Award de Bronze
Hocking Hills Design Web est lauréat de l'A' Design Award de Bronze, une reconnaissance hautement prestigieuse décernée à des designs remarquables qui se distinguent par leur créativité, leur ingéniosité et leur sagacité. Les lauréats Bronze sont des artefacts amplement habiles et d'une créativité frappante, qui authentifient la vaste expérience, l'imagination et l'ingéniosité de leurs concepteurs. Hocking Hills Design Web est censé être un objet très estimé, admiré et chéri, remarquablement professionnel et innovant. Ce design lauréat de l'A' Design Award de Bronze intègre les meilleures pratiques de l'art, de la science, du design et de la technologie, et est excellent par son souci du détail. Hocking Hills Design Web satisfait admirablement les besoins, touche les désirs, charme les sentiments et attire la curiosité.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The redesign of Hockinghills.com modernizes the booking platform for nature stays and outdoor activities in Hocking Hills State Park. The project involved a complete brand refresh, UX and UI enhancements, and the creation of over 100 custom icons. The updated design improves navigation, refines the user experience, and ensures visual consistency across the platform while maintaining the brands deep connection to the local community and natural environment.
- Dimensions & Packaging
- Desktop and mobile screens were designed for the whole website in a responsive manner.
- Tags
- website, travel, outdoors, icon design, user interface
- Production Technology
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and Figma.
- Design Challenge
- Even though an extensive design system was created, the project requirements evolved according to the project needs and as a result of that, keeping the consistency was a challenge.
- Research
- According to the real user data from the existing website, user problems and needs are analysed and UX improvements are done accordingly.
- Inspiration
- The redesign is inspired by the need for clarity and ease of use, allowing the natural beauty of Hocking Hills to take center stage. The minimal and modern design approach removes visual clutter, creating a seamless and intuitive experience. A refined icon set enhances usability without distraction, while the structured layout and clean typography ensure effortless navigation. The result is a functional yet elegant platform that connects users to nature with simplicity and efficiency.
- Project Duration
- 1 year from June 2023 to June 2024
USA and France - Operation Flow
- Hockinghills website is used for researching and booking accommodations, activites in Hocking Hills national park.
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